Innovative SEO with ChatGPT: Discover the Power of Custom GPTs
Discover the power of ChatGPT Plus and specialized GPTs for Enterprise users—innovative approaches for E-E-A-T analysis and more in SEO and marketing.
Custom GPTs now offer new ways of implementation for SEO and marketing. This new feature enables ChatGPT Plus and Enterprise users to create a GPT with specific instructions, additional reference files, multimedia capabilities, third-party APIs, and custom actions.
Custom GPT can be created in two ways:
Create offers the possibility to customize using natural language with the GPT Builder. The Instructions section allows you to specify the functions and behaviors you want the GPT to have and can be up to 8,000 characters long.
Multimodal features and third-party APIs can be enabled under Capabilities.
One of the first examples of SEO and marketing is a Web Quality Analyst that can evaluate E-E-A-T (Experience, Expertise, Authority, and Trustworthiness). This GPT references Google’s Search Quality Evaluation Guidelines and other documents.
Although ChatGPT Plus users share their first GPTs on social media or through blog posts, I bet they will soon start creating GPTs exclusively for their work. Having the ability to take different actions by connecting to other services, especially with the API, can provide a severe advantage over the competition.
It is also rumored that GPT stores will open and GPT manufacturers will make money. However, for this, I think you need to create a GPT that is extraordinary and that produces a solution by integrating 3rd party services.
For now, the current practice might be to turn your routine tasks into GPTs with ChatGPT and thus increase your productivity.
Mert Erkal is the founder of Stradiji, which has been providing consultancy services on Search Engine Optimization (SEO), SEO Friendly Content Production and Optimization, and Conversion Optimization since 2009. SEO consultancy of enterprise companies is Mert's unique expertise. He has been sharing and commenting on weekly critical developments from the SEO world for about three years with his newsletter "SEOs Diners Club." With the advantage of remote working, he continues to provide SEO consultancy to English-speaking countries, especially the United States, Australia, and the United Kingdom.
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