Google Search Console Insights Guide: SEO Insights
Improve your SEO performance using Google Search Console Insights. Optimize your site with detailed analysis and applicable tactics.
I’ve prepared a comprehensive guide on how Google Search Console Insights can be used to shape SEO strategies and understand your website’s performance.
What Is Google Search Console Insights?
Google Search Console Insights pulls data from Google Search Console (GSC) and Google Analytics and provides easy-to-understand reports. It offers five performance views and provides essential data for understanding user interactions with your site. These reports evaluate your content performance and give clear ideas on how you can improve your SEO strategies.
Achievements Report: Lists milestones for the site.
Performance Report on Google: Provides a graph showing daily click changes from Google.
Your Increasing Content Report: This shows the pages receiving more traffic and the number of clicks these pages received.
Your Most Popular Content Report: Lists the 15 most popular pages across the site.
How People Find You Report: The top search queries driving traffic to your website.
Tips for Understanding Reports
What is the Importance of Search Console Insights?
This tool illuminates your website’s overall health and performance trends. Highlighting key metrics and insights helps all stakeholders, regardless of SEO knowledge, understand their website’s trajectory and make more informed decisions about their SEO strategies.
Although the report is still in beta, the information presented is valuable to anyone looking to understand websites better and improve search performance.
Mert Erkal is the founder of Stradiji, which has been providing consultancy services on Search Engine Optimization (SEO), SEO Friendly Content Production and Optimization, and Conversion Optimization since 2009. SEO consultancy of enterprise companies is Mert's unique expertise. He has been sharing and commenting on weekly critical developments from the SEO world for about three years with his newsletter "SEOs Diners Club." With the advantage of remote working, he continues to provide SEO consultancy to English-speaking countries, especially the United States, Australia, and the United Kingdom.
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