Generative engine optimization (GEO) is the work of getting your brand named and cited in AI answers from ChatGPT, Gemini, Perplexity and Google’s AI Overviews. Stradiji measures where you’re missing, finds the root cause and gives you the order to fix it in.
We’ll run five buyer prompts from your category on ChatGPT, Gemini and Perplexity, and email you the screenshots within three business days. If the gaps are real, we’ll show you what a full audit would cover.
“What’s the best HR software for a 200-person company?” The answer is a shortlist. If you’re not on it, the buyer narrows the field before they ever reach your site.
We ran this test on ourselves on Sept. 25, 2026, on Google AI Mode, ChatGPT, Gemini and Perplexity. For brand questions, all four described Stradiji correctly. For buyer questions like “best GEO agencies,” we appeared in none of them. AI knew who we were. It just didn’t recommend us. That gap is where most brands are stuck, and it’s what we fix.
| Phase | Weeks | What happens |
|---|---|---|
| 1. Baseline | 1-2 | 25 prompts agreed with your sales team, 375 answers measured |
| 2. Foundation | 3-6 | Crawler access, entity data, schema, answer-first page structure |
| 3. Proof | 7-12 | First-party evidence, case pages, comparison content. Week 12 exit gate: we re-measure. No progress, we say so and change the plan |
| 4. Supply chain | 13-20 | The third-party sources AI reads in your category: directories, reviews, publications |
| 5. Compounding | 21-26 | Monthly monitoring, new prompts, model-change tracking |
| Free Snapshot | AI Visibility Audit | GEO Program |
|---|---|---|
| 5 prompts, 3 engines, screenshots by email $0 |
375 answers (25 prompts × 5 engines × 3 runs), entity and schema check, fix order, 60-minute walkthrough From $1,000, delivered in two weeks |
Monthly re-test of 25 prompts, 2 page updates, schema and entity fixes, 3 off-site source actions, monthly report and 30-minute call. Week-12 exit gate. From $1,500/month |
A good fit: Seed to Series B startups and mid-market companies without an in-house SEO team, especially in B2B SaaS and healthcare, who want to know why AI recommends competitors.
Not a fit: anyone looking for guaranteed placement, AI “ranking” hacks or mass-produced listicles. Those tactics break search engine spam policies and don’t last.
“You can’t teach an AI model about your brand. It goes back to its sources every time someone asks. Our job is to make sure those sources describe you accurately, consistently and credibly. What moves the answer is someone else documenting that you’re good.”
Mert Erkal, Founder of Stradiji, SEO and GEO consultant. Weekly SEOs Diners Club newsletter since March 2022.
What is generative engine optimization?
GEO is the practice of improving how often AI answer engines like ChatGPT, Gemini, Perplexity and Google AI Overviews mention and cite your brand. It builds on SEO and adds work on entity data and third-party sources.
How is GEO different from SEO?
SEO gets you into search results. GEO gets you into the answer. They overlap heavily, since AI engines pull largely from pages that already rank, but GEO puts much more weight on what the rest of the web says about you.
Can you guarantee we’ll show up in ChatGPT?
No, and be careful with anyone who does. We guarantee the measurement, the root-cause analysis and the week-12 re-test.
How fast will we see changes?
Answers that search the web can shift within weeks. Answers from the model’s memory take months, because they depend on your wider footprint. Our baseline separates the two, so you know what to expect.
Which AI engines do you track?
Five engines: ChatGPT, Google AI Overviews/AI Mode, Gemini, Perplexity and Microsoft Copilot. We log the model version and date with every measurement.
Related: SEO Consulting · GEO Score Card · SEO and GEO Training · About Us
Five buyer prompts, three engines, real screenshots, within three business days. Free.
