{"id":5121,"date":"2016-03-23T16:11:29","date_gmt":"2016-03-23T14:11:29","guid":{"rendered":"https:\/\/www.stradiji.com\/?p=5121"},"modified":"2016-03-23T16:11:29","modified_gmt":"2016-03-23T14:11:29","slug":"mobil-uygulama-neden-onemli","status":"publish","type":"post","link":"https:\/\/www.stradiji.com\/tr\/mobil-uygulama-neden-onemli\/","title":{"rendered":"Mobil Uygulama Neden \u00d6nemli?"},"content":{"rendered":"<p><a ref=\"magnificPopup\" href=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2016\/03\/goodbarber-app.png\" target=\"_blank\" rel=\"attachment wp-att-5123 noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5123 size-full\" src=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2016\/03\/goodbarber-app.png\" alt=\"goodbarber app\" width=\"500\" height=\"331\" srcset=\"https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2016\/03\/goodbarber-app.png 500w, https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2016\/03\/goodbarber-app-300x199.png 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/www.stradiji.com\/app-indexing-ile-mobil-uygulamanizi-one-cikartin\/\" target=\"_blank\" rel=\"noopener noreferrer\">SearchMetrics&#8217;in yapt\u0131\u011f\u0131 ara\u015ft\u0131rma<\/a>, y\u00fcksek pop\u00fclerli\u011fe sahip her iki Web sitesinin birinin mobil uygulamaya sahip oldu\u011funu g\u00f6steriyor. Bu mobil uygulamalar Web sitesinde yer alan i\u00e7erikten \u00e7ok farkl\u0131 i\u00e7eriklere sahip olmayabilir, bu durumda neden mobil uygulamaya ihtiya\u00e7 duydu\u011funuzu sorgulayabilirsiniz. Biz de bu konuda birka\u00e7 \u00f6nemli noktaya de\u011finmek istedik.<!--more--><\/p>\n<h2>Mobil \u0130nternet ve G\u00f6r\u00fcn\u00fcrl\u00fck<\/h2>\n<p>Mobil \u0130nternetin, yeni stratejiler geli\u015ftirmek a\u00e7\u0131s\u0131ndan \u00e7ok b\u00fcy\u00fck f\u0131rsatlar sundu\u011fu g\u00fcn\u00fcm\u00fczde, mobil uygulama sahibi olmayan Web sitelerinin bir\u00e7ok f\u0131rsat\u0131 ka\u00e7\u0131rd\u0131\u011f\u0131n\u0131 s\u00f6yleyebiliriz. \u00d6zellikle iki konu mobil uygulamalar\u0131n yayg\u0131nla\u015fmas\u0131 i\u00e7in \u00e7ok \u00f6nemli f\u0131rsatlar sunuyor:<\/p>\n<ul>\n<li>Mobil \u0130nternet kullan\u0131m oranlar\u0131n\u0131n ciddi oranda artmas\u0131<\/li>\n<li>Uygulama indeksleme sayesinde g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc art\u0131rma f\u0131rsat\u0131<\/li>\n<\/ul>\n<p>Mobil \u0130nternet kullan\u0131m\u0131n\u0131n h\u0131zla artmas\u0131, kullan\u0131c\u0131lar\u0131n mobil platformlarda, uygulamalarda ve mobil \u0130nternette daha fazla vakit ge\u00e7irmesi anlam\u0131na geliyor. Web sitenizin varl\u0131\u011f\u0131yla mobil uygulaman\u0131z\u0131n varl\u0131\u011f\u0131 aras\u0131nda da b\u00fcy\u00fck bir fark var. Kullan\u0131c\u0131 davran\u0131\u015flar\u0131 bu konuyu net bir \u015fekilde a\u00e7\u0131klamakta; e\u011fer Web siteniz ak\u0131ll\u0131 telefonlarla d\u00fczg\u00fcn \u015fekilde g\u00f6r\u00fcnt\u00fclenemiyorsa, yani <a href=\"https:\/\/www.stradiji.com\/google-mobil-algoritma-guncellemesi-basladi\/\" target=\"_blank\" rel=\"noopener noreferrer\">mobil uyumlu<\/a> de\u011filse, kullan\u0131c\u0131 sitenizi kullanmak istemeyecek, bir dahaki sefere de ziyaret etmeyi tercih etmeyecektir.<\/p>\n<p>Bu durumda Web sitenizi mobil uyumlu hale getirmek i\u00e7in zaman ve b\u00fct\u00e7e planlamas\u0131 yapman\u0131z se\u00e7eneklerden bir tanesi. Peki daha k\u0131sa zamanda, daha d\u00fc\u015f\u00fck b\u00fct\u00e7eyle bir mobil uygulama sahibi olmak istemez miydiniz? S\u00f6z konusu platformlar\u0131 ikiye ay\u0131r\u0131p avantajlar\u0131ndan ve dezanvajtalar\u0131ndan bahsedebiliriz.<\/p>\n<p><a ref=\"magnificPopup\" href=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2016\/03\/mobil-site-vs-mobil-uygulama.png\" target=\"_blank\" rel=\"attachment wp-att-5122 noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5122 size-large\" src=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2016\/03\/mobil-site-vs-mobil-uygulama-1024x622.png\" alt=\"mobil site vs mobil uygulama\" width=\"700\" height=\"425\"><\/a><\/p>\n<p>Mobil Web sitesinin ve Mobil Uygulaman\u0131n birbirine kar\u015f\u0131 olan avantajlar\u0131n\u0131 yorumlamak i\u00e7in, daha yak\u0131ndan bakal\u0131m:<\/p>\n<table class=\" aligncenter\" style=\"height: 1136px;\" width=\"700\">\n<tbody>\n<tr>\n<td width=\"324\"><strong>&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; Mobil Web Sitesi<\/strong><\/td>\n<td width=\"368\"><strong>&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; Mobil Uygulama<\/strong><\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\" width=\"692\">\n<p style=\"text-align: center;\"><span style=\"color: #ff0000;\">Kullan\u0131m<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"324\">\u0130nternette gezinirken ziyaret edilir<\/td>\n<td width=\"368\">\u0130ndirildikten hemen sonra kullan\u0131lmaya ba\u015flanabilir<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\" width=\"692\">\n<p style=\"text-align: center;\"><span style=\"color: #ff0000;\">Aray\u00fcz<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"324\">Statik, belirlenmi\u015f kullan\u0131c\u0131 aray\u00fcz\u00fc<\/td>\n<td width=\"368\">\u0130nteraktif kullan\u0131c\u0131 aray\u00fcz\u00fc<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\" width=\"692\">\n<p style=\"text-align: center;\"><span style=\"color: #ff0000;\">Ba\u011flant\u0131<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"324\">\u0130nternet ba\u011flant\u0131s\u0131 gerektirir<\/td>\n<td width=\"368\">\u00c7evrimd\u0131\u015f\u0131yken de kullan\u0131labilir (ayarlanm\u0131\u015fsa)<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\" width=\"692\">\n<p style=\"text-align: center;\"><span style=\"color: #ff0000;\">Hizmetlerden Yararlanma<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"324\">S\u0131n\u0131rl\u0131 hizmet kullan\u0131m\u0131 sa\u011flar<\/td>\n<td width=\"368\">Ak\u0131ll\u0131 telefonun sa\u011flad\u0131\u011f\u0131 t\u00fcm hizmetlerden yararlanabilir<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\" width=\"692\">\n<p style=\"text-align: center;\"><span style=\"color: #ff0000;\">H\u0131z<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"324\">H\u0131zl\u0131<\/td>\n<td width=\"368\">\u00c7ok H\u0131zl\u0131<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\" width=\"692\">\n<p style=\"text-align: center;\"><span style=\"color: #ff0000;\">B\u00fct\u00e7e<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"324\">Orta &#8211; y\u00fcksek<\/td>\n<td width=\"368\">Y\u00fcksek<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\" width=\"692\">\n<p style=\"text-align: center;\"><span style=\"color: #ff0000;\">Uygulama Marketi: Hesap, Lisans, Yay\u0131n s\u00fcreci vb.<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"324\">Gerek yoktur<\/td>\n<td width=\"368\">Gerekli &#8211; Zorunludur<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\" width=\"692\">\n<p style=\"text-align: center;\"><span style=\"color: #ff0000;\">Onay S\u00fcreci<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"324\">Gerek yoktur<\/td>\n<td width=\"368\">Gerekli &#8211; Zorunludur<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\" width=\"692\">\n<p style=\"text-align: center;\"><span style=\"color: #ff0000;\">Bak\u0131m &#8211; G\u00fcncelleme<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"324\">Mevcut s\u00fcr\u00fcmle devam ettirilebilir<\/td>\n<td width=\"368\">Periyodik olarak g\u00fcncelleme yap\u0131lmas\u0131 sa\u011fl\u0131kl\u0131d\u0131r<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\" width=\"692\">\n<p style=\"text-align: center;\"><span style=\"color: #ff0000;\">Uyumluluk<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"324\">Tek bir s\u00fcr\u00fcmle t\u00fcm platformlara uyumludur<\/td>\n<td width=\"368\">En az iki i\u015fletim sistemi i\u00e7in farkl\u0131 s\u00fcr\u00fcmlere ihtiya\u00e7 duyar<\/td>\n<\/tr>\n<tr>\n<td colspan=\"2\" width=\"692\">\n<p style=\"text-align: center;\"><span style=\"color: #ff0000;\">Kullan\u0131c\u0131 Deneyimi &#8211; Performans<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"324\">\u00c7ok fazla kritere ba\u011fl\u0131 olarak d\u00fc\u015f\u00fck deneyim sunar<\/td>\n<td width=\"368\">Mobil i\u00e7in \u00fcretildi\u011finden, tam performans sunar<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2 style=\"text-align: left;\">&nbsp;Web Sitesi ve Mobil Uygulama<\/h2>\n<p style=\"text-align: left;\">Web siteleri mobil uygulamalar\u0131n tan\u0131t\u0131ld\u0131\u011f\u0131, uygulaman\u0131n i\u00e7erdi\u011fi konular hakk\u0131nda bilgi veren bir da\u011f\u0131t\u0131m merkezi haline getirilebilir. Ayr\u0131ca App Indexing ile birlikte hem Web sitesinin hem de Mobil Uygulaman\u0131n g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc art\u0131rmak m\u00fcmk\u00fcnd\u00fcr. E\u011fer bir mobil uygulama sahibi olmak istiyorsan\u0131z, Web sitenizde uygulaman\u0131z\u0131 destekleyen sayfalara yer vermenizi tavsiye ederiz. Hatta sadece Mobil Uygulaman\u0131za \u00f6zel bir Web sitesi bile a\u00e7abilirsiniz. Tabi \u00f6ncelikle bir mobil uygulama sahibi olman\u0131z gerekiyor. Yukar\u0131daki tabloya tekrar g\u00f6z att\u0131\u011f\u0131m\u0131zda \u00f6zellikle &#8220;B\u00fct\u00e7e&#8221; k\u0131sm\u0131 dikkatimizi \u00e7ekmekte. Daha \u00f6nce de s\u0131k s\u0131k i\u015fledi\u011fimiz gibi, bir mobil uygulamaya sahip olmak olduk\u00e7a y\u00fcksek b\u00fct\u00e7eler gerektiriyor. Ayr\u0131ca Apple ve Android gibi iki farkl\u0131 i\u015fletim sisteminin \u00f6n planda oldu\u011funu d\u00fc\u015f\u00fcn\u00fcrsek, bir uygulaman\u0131n her iki i\u015fletim sisteminde \u00e7al\u0131\u015fmas\u0131 i\u00e7in uygulaman\u0131z\u0131 iki kere yapt\u0131rman\u0131z gerekiyor desek yalan olmaz.<\/p>\n<p style=\"text-align: left;\">T\u00fcm b\u00fct\u00e7esel sorunlar\u0131n \u00fcstesinden gelebilmek i\u00e7in, size uygulaman\u0131z\u0131 \u00e7ok uygun fiyata yapt\u0131rabilece\u011finiz bir platform \u00f6nermek istiyoruz. H\u0131zl\u0131, uygun b\u00fct\u00e7eli ve T\u00fcrk\u00e7e dil deste\u011fiyle <a href=\"https:\/\/tr.goodbarber.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">GoodBarber<\/a>, uygulaman\u0131z\u0131 h\u0131zl\u0131ca yay\u0131mlayabilmeniz i\u00e7in ihtiyac\u0131n\u0131z olan her \u015feyi size sunuyor. Yapman\u0131z gereken bir hesap olu\u015fturmak ve GoodBarber&#8217;\u0131 kullanmaya ba\u015flamak. Uygulaman\u0131z\u0131n nas\u0131l olmas\u0131n\u0131 istedi\u011finizi kendiniz belirleyebilir, Web sitenizdeki i\u00e7erikleri ekleyebilir, tasar\u0131m, g\u00f6r\u00fcn\u00fcm, i\u015flevsellik ad\u0131na ihtiyac\u0131n\u0131z olan her \u015feyi kod bilmenize gerek kalmadan uygulayabilirsiniz.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SearchMetrics&#8217;in yapt\u0131\u011f\u0131 ara\u015ft\u0131rma, y\u00fcksek pop\u00fclerli\u011fe sahip her iki Web sitesinin birinin mobil uygulamaya sahip oldu\u011funu g\u00f6steriyor. Bu mobil uygulamalar Web sitesinde yer alan i\u00e7erikten \u00e7ok farkl\u0131 i\u00e7eriklere sahip olmayabilir, bu durumda neden mobil uygulamaya ihtiya\u00e7 duydu\u011funuzu sorgulayabilirsiniz. Biz de bu konuda birka\u00e7 \u00f6nemli noktaya de\u011finmek istedik.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,95],"tags":[772,774,775,157,88,776],"class_list":["post-5121","post","type-post","status-publish","format-standard","hentry","category-arama-motoru-optimizasyonu","category-mobil-seo","tag-app-indexing","tag-goodbarber-turkiye","tag-mobil-internet-kullanim-oranlari","tag-mobil-uyumluluk","tag-searchmetrics","tag-web-sitesi-ve-mobil-uygulama"],"_links":{"self":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts\/5121","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/comments?post=5121"}],"version-history":[{"count":0,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts\/5121\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/media?parent=5121"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/categories?post=5121"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/tags?post=5121"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}