{"id":4602,"date":"2015-09-21T16:19:29","date_gmt":"2015-09-21T13:19:29","guid":{"rendered":"https:\/\/www.stradiji.com\/?p=4602"},"modified":"2022-04-26T13:38:41","modified_gmt":"2022-04-26T10:38:41","slug":"gorseller-icin-seo-rehberi","status":"publish","type":"post","link":"https:\/\/www.stradiji.com\/tr\/gorseller-icin-seo-rehberi\/","title":{"rendered":"G\u00f6rseller \u0130\u00e7in SEO Rehberi"},"content":{"rendered":"<p><a ref=\"magnificPopup\" href=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/09\/google-gorsel-seo-rehberi-e1442841552234.jpg\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"aligncenter wp-image-4610 size-full lazyload\" data-src=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/09\/google-gorsel-seo-rehberi-e1442841552234.jpg\" alt=\"google g\u00f6rsel seo rehberi\" width=\"500\" height=\"346\" data-srcset=\"https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2015\/09\/google-gorsel-seo-rehberi-e1442841552234.jpg 500w, https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2015\/09\/google-gorsel-seo-rehberi-e1442841552234-300x208.jpg 300w\" data-sizes=\"(max-width: 500px) 100vw, 500px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 500px; --smush-placeholder-aspect-ratio: 500\/346;\" \/><\/a><br \/>\n\u00c7o\u011fu durumda bu m\u00fcmk\u00fcn de\u011fil. Ancak arama motorlar\u0131na yard\u0131mc\u0131 olmam\u0131z ve bu sayede sitemizin SEO performans\u0131n\u0131 artt\u0131rmam\u0131z m\u00fcmk\u00fcn. Bu yaz\u0131m\u0131zda sitenizdeki \u00a0g\u00f6rselleri optimize ederek Google g\u00f6rsel aramalar\u0131nda ve site \u00fcst\u00fc SEO noktas\u0131nda nas\u0131l daha iyi performans g\u00f6sterebilece\u011finizden bahsettik.<!--more--><\/p>\n<p>G\u00f6rseller en etkili ileti\u015fim ara\u00e7lar\u0131d\u0131r. Bir c\u00fcmle ile bir foto\u011fraf aras\u0131nda \u00e7ok fazla ileti\u015fim fark\u0131 oldu\u011funu s\u00f6yleyebiliriz. Yap\u0131lan ara\u015ft\u0131rmalar g\u00f6rsel kullan\u0131m\u0131n\u0131n yaz\u0131y\u0131 destekledi\u011fini, baz\u0131 durumlarda yaz\u0131dan daha iyi bir tercih olabilece\u011fini g\u00f6stermektedir. \u00d6rne\u011fin art\u0131k k\u0131sa c\u00fcmleler kurdu\u011fumuz g\u00fcn\u00fcm\u00fczde sosyal medyada uzun uzad\u0131ya yaz\u0131lan yaz\u0131lar\u0131n okunma oranlar\u0131 d\u00fc\u015f\u00fck. Ayr\u0131ca karakter s\u0131n\u0131rlamas\u0131 getirilen platformlar da var, bu y\u00fczden bir defada uzun c\u00fcmleler kurmak pek m\u00fcmk\u00fcn de\u011fil. Bu y\u00fczden g\u00f6rsel kullan\u0131m oran\u0131n\u0131n artt\u0131\u011f\u0131n\u0131 ve g\u00f6rselle birlikte yap\u0131lan payla\u015f\u0131mlar\u0131n daha \u00e7ok dikkat \u00e7ekti\u011fini s\u00f6yleyebiliriz. Yani genel olarak kullan\u0131c\u0131lar &#8220;o an&#8221; uzun yaz\u0131lar\u0131 okumak yerine g\u00f6rsellere g\u00f6z atmay\u0131 tercih ediyorlar. Uzun bir yaz\u0131n\u0131n okunmas\u0131 taleple birlikte m\u00fcmk\u00fcn olabiliyor diyebiliriz.<\/p>\n<p><a ref=\"magnificPopup\" href=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/09\/gorsel-ve-fotograf.png\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"aligncenter wp-image-4604 lazyload\" data-src=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/09\/gorsel-ve-fotograf.png\" alt=\"g\u00f6rsel ve yaz\u0131\" width=\"500\" height=\"306\" data-srcset=\"https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2015\/09\/gorsel-ve-fotograf.png 700w, https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2015\/09\/gorsel-ve-fotograf-300x184.png 300w\" data-sizes=\"(max-width: 500px) 100vw, 500px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 500px; --smush-placeholder-aspect-ratio: 500\/306;\" \/><\/a><\/p>\n<p>Tabi bu durum yaz\u0131lar\u0131n\u0131z\u0131 k\u0131saltman\u0131z ya da hi\u00e7 yazmadan sadece g\u00f6rsel kullanman\u0131z gerekti\u011fi anlam\u0131na gelmiyor. Sadece yaz\u0131 yaz\u0131yor olsan\u0131z bile, araya birka\u00e7 g\u00f6rsel serpi\u015ftirmeniz \u00e7ok sa\u011fl\u0131kl\u0131 olacakt\u0131r. B\u00f6ylece okuyucular\u0131n\u0131za k\u0131sa bir mola verme \u015fans\u0131 tan\u0131rs\u0131n\u0131z, ayr\u0131ca yaz\u0131lar\u0131n\u0131z\u0131n gere\u011finden fazla uzamas\u0131n\u0131 \u00f6nlemek i\u00e7in, uzun uzad\u0131ya anlat\u0131lmas\u0131 gereken bir konuyu bir foto\u011frafla g\u00f6stermeniz \u00e7ok daha iyi bir se\u00e7im olacakt\u0131r. Bazen de sadece destekleyici unsur olmas\u0131 i\u00e7in g\u00f6rsel kullan\u0131labilir, se\u00e7im tamamiyle size kalm\u0131\u015f.<\/p>\n<p>Kulland\u0131\u011f\u0131n\u0131z g\u00f6rseller kullan\u0131c\u0131lar\u0131n\u0131z taraf\u0131ndan kolayl\u0131kla anla\u015f\u0131labiliyor, i\u00e7eri\u011finizi g\u00fc\u00e7lendirmek ad\u0131na \u00e7ok faydal\u0131 oluyorlar. Peki arama motorlar\u0131 g\u00f6rsellerinizi anlayabiliyor mu? E\u011fer do\u011fru y\u00f6ntemler kullan\u0131l\u0131rsa, g\u00f6rsellerinizin ne ifade etti\u011fini arama motorlar\u0131na anlatabilirsiniz. \u00d6zellikle G\u00f6rsel Arama (Image Search) i\u00e7eren arama motorlar\u0131, g\u00f6rsellerinizi g\u00f6rsel arama sonu\u00e7lar\u0131nda g\u00f6sterebilir. \u00d6ncelikle birka\u00e7 ipucuyla ilerleyelim:<\/p>\n<p>E\u011fer \u00f6nemli oldu\u011funu d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcn\u00fcz bir metniniz varsa, bu metni g\u00f6rselin i\u00e7ine yerle\u015ftirmeyin veya metni do\u011frudan g\u00f6rsele d\u00f6n\u00fc\u015ft\u00fcrmeyin.<\/p>\n<p><a ref=\"magnificPopup\" href=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/09\/gorsele-gomulu-metin.png\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"aligncenter wp-image-4605 size-full lazyload\" data-src=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/09\/gorsele-gomulu-metin.png\" alt=\"g\u00f6rsele g\u00f6m\u00fcl\u00fc metin\" width=\"700\" height=\"385\" data-srcset=\"https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2015\/09\/gorsele-gomulu-metin.png 700w, https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2015\/09\/gorsele-gomulu-metin-300x165.png 300w\" data-sizes=\"(max-width: 700px) 100vw, 700px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 700px; --smush-placeholder-aspect-ratio: 700\/385;\" \/><\/a><\/p>\n<p>Yukar\u0131daki \u00f6rnekte g\u00f6rsele d\u00f6n\u00fc\u015ft\u00fcr\u00fclm\u00fc\u015f olan yaz\u0131l\u0131 metin t\u00fcm kullan\u0131c\u0131lar i\u00e7in eri\u015filebilir olmayabilir. Bu sebeple \u00f6nemli metinlerinizi yaz\u0131 format\u0131nda b\u0131rakman\u0131z \u00e7ok faydal\u0131 olacakt\u0131r.<\/p>\n<p>Arama motorlar\u0131na g\u00f6rselleriniz hakk\u0131nda ne kadar \u00e7ok bilgi verebilirseniz o kadar iyidir. Bu noktada dikkat edilmesi gereken unsurlar:<\/p>\n<ul>\n<li>G\u00f6rselin dosya ismi<\/li>\n<li>G\u00f6rsele ait alt metin<\/li>\n<\/ul>\n<p>\u00d6rne\u011fin 2014 y\u0131l\u0131na ait bir tak\u0131m istatistikleri i\u00e7eren g\u00f6rselinizin dosya ismini &#8220;<strong>IMG_8922.jpg<\/strong>&#8221; yerine &#8220;<strong>2014 y\u0131l\u0131 istatistikleri.jpg<\/strong>&#8221; olarak adland\u0131rman\u0131z sa\u011fl\u0131kl\u0131 olacakt\u0131r. S\u0131kl\u0131kla kar\u015f\u0131la\u015ft\u0131\u011f\u0131m\u0131z hatal\u0131 kullan\u0131mlardan birinin bu oldu\u011funu s\u00f6yleyebiliriz.<\/p>\n<p>Alt metin ya da &#8220;alt text&#8221; kullan\u0131m\u0131, g\u00f6rsellerin arama motorlar\u0131na anlat\u0131lmas\u0131n\u0131 sa\u011flayan bir ba\u015fka \u00f6zelliktir. Sadece g\u00f6rsel dosya ismi de\u011fil, alt metin kullan\u0131m\u0131 da bir g\u00f6rselin imaj arama motorunda \u00e7\u0131kma ihtimalini art\u0131r\u0131r. \u00d6rnek olarak, \u00a0<a href=\"https:\/\/www.stradiji.com\/yapisal-verilerle-arama-sonuclarinda-fark-yaratin\/\" target=\"_blank\" rel=\"noopener noreferrer\">Yap\u0131sal Verilerle Arama Sonu\u00e7lar\u0131nda Fark Yarat\u0131n<\/a>\u00a0ba\u015fl\u0131kl\u0131 yaz\u0131m\u0131zda\u00a0kulland\u0131\u011f\u0131m\u0131z &#8220;<a ref=\"magnificPopup\" href=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/09\/Bir-arama-motoruyla-konu%C5%9Fmak.png\" target=\"_blank\" rel=\"noopener noreferrer\">bir arama motoruyla konu\u015fmak<\/a>&#8221; alt metinli g\u00f6rselimiz, ayn\u0131 terimlerle yap\u0131lan g\u00f6rsel aramas\u0131nda ilk s\u0131rada yer almakta:<\/p>\n<p><a ref=\"magnificPopup\" href=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/10\/google-gorsel-arama.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-6250 lazyload\" data-src=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/10\/google-gorsel-arama.jpg\" alt=\"google-gorsel-arama\" width=\"753\" height=\"800\" data-srcset=\"https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2015\/10\/google-gorsel-arama.jpg 753w, https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2015\/10\/google-gorsel-arama-282x300.jpg 282w\" data-sizes=\"(max-width: 753px) 100vw, 753px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 753px; --smush-placeholder-aspect-ratio: 753\/800;\" \/><\/a><\/p>\n<p>\u00d6rne\u011fini verdi\u011fimiz arama terimi olduk\u00e7a spesifik olsa da, arama sorgusuyla e\u015fle\u015fen bir alt metin kullanmam\u0131\u015f olsayd\u0131k, bu g\u00f6rseli ilk s\u0131ralarda g\u00f6remeyecektik. G\u00f6rselimizin alt metnine g\u00f6z att\u0131\u011f\u0131n\u0131zda, mant\u0131kl\u0131 bir kelimeler b\u00fct\u00fcn\u00fcyle ortaya \u00e7\u0131kan bir c\u00fcmle g\u00f6rmekteyiz. Alt metinlerde s\u0131ral\u0131 anahtar kelimelerin kullan\u0131lmas\u0131 bir sak\u0131nca yaratmakta. Yani &#8220;<em>bir arama motoruyla konu\u015fmak<\/em>&#8221; \u00a0yerine &#8220;arama, motoru, g\u00f6rsel, konu\u015fmak, ileti\u015fim&#8221; gibi kelimeleri kullanm\u0131\u015f olsayd\u0131k, Arama motoru taraf\u0131nda &#8220;SPAM&#8221; olarak de\u011ferlendirilebilirdik. Ek olarak, ba\u011flant\u0131 olarak belirtmek istedi\u011finiz bir g\u00f6rsele dair ba\u011flant\u0131 metni de ekleyebiliyorsunuz. Link verdi\u011finizde de yukar\u0131da tarif etti\u011fimiz gibi bir ba\u011flant\u0131 metni olu\u015fturabilirsiniz.<\/p>\n<ul>\n<li>Google&#8217;\u0131n Anahtar kelimelere yakla\u015f\u0131m\u0131n\u0131 &#8220;<a href=\"https:\/\/support.google.com\/webmasters\/answer\/66358?vid=1-635784329761444266-955415039\" target=\"_blank\" rel=\"noopener noreferrer\">Anahtar kelime doldurma<\/a>&#8221; makalesinde g\u00f6rebilirsiniz.<\/li>\n<\/ul>\n<h2>G\u00f6rsel Kalitesi ve Kullan\u0131c\u0131 Deneyimi<\/h2>\n<p>G\u00f6rsel kalitesi, kullan\u0131c\u0131 deneyimiyle do\u011fru orant\u0131l\u0131d\u0131r. Zamanla geli\u015fen teknolojiyle birlikte ekran boyutlar\u0131 ve \u00e7\u00f6z\u00fcn\u00fcrl\u00fckleri artmakta, d\u00fc\u015f\u00fck \u00e7\u00f6z\u00fcn\u00fcrl\u00fckl\u00fc g\u00f6rseller g\u00f6z\u00fcm\u00fcze daha da k\u00fc\u00e7\u00fck g\u00f6r\u00fcnmekte. Y\u00fcksek \u00e7\u00f6z\u00fcn\u00fcrl\u00fckl\u00fc ekranda k\u00fc\u00e7\u00fck g\u00f6r\u00fcnen g\u00f6rsel, kullan\u0131c\u0131n\u0131n kalite alg\u0131s\u0131n\u0131n d\u0131\u015f\u0131nda kalaca\u011f\u0131 i\u00e7in, g\u00f6rsel \u00e7\u00f6z\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc y\u00fckseltebilirsiniz.<\/p>\n<p>G\u00f6rsel \u00e7\u00f6z\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc de\u011fi\u015ftirirken dikkat edilmesi gereken nokta, g\u00f6rselin fiziksel boyutunu, yani KB cinsiden b\u00fcy\u00fckl\u00fc\u011f\u00fcn\u00fc \u00e7ok y\u00fcksek tutmaman\u0131z gerekti\u011fidir. <a href=\"https:\/\/developers.google.com\/speed\/pagespeed\/insights\/\" target=\"_blank\" rel=\"noopener noreferrer\">Google Page Speed Insights<\/a> ile yap\u0131lan sayfa h\u0131z\u0131 testlerinde kar\u015f\u0131m\u0131za \u00e7\u0131kan &#8220;<strong>Resimleri optimize edin<\/strong>&#8221; ba\u015fl\u0131\u011f\u0131 alt\u0131nda \u015f\u00f6yle bir tabloyla kar\u015f\u0131la\u015fabilirsiniz:<\/p>\n<p><a ref=\"magnificPopup\" href=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/09\/resimleri-optimize-edin.png\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"aligncenter wp-image-4607 lazyload\" data-src=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/09\/resimleri-optimize-edin.png\" alt=\"resimleri optimize edin\" width=\"700\" height=\"438\" data-srcset=\"https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2015\/09\/resimleri-optimize-edin.png 800w, https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2015\/09\/resimleri-optimize-edin-300x188.png 300w\" data-sizes=\"(max-width: 700px) 100vw, 700px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 700px; --smush-placeholder-aspect-ratio: 700\/438;\" \/><\/a><\/p>\n<p>G\u00f6rsel optimizasyonu,\u00a0Web siteniz i\u00e7in yapt\u0131\u011f\u0131n\u0131z h\u0131z testinde y\u00fcksek \u00f6nceli\u011fe sahip bir optimizasyon \u00f6nerisi olarak kar\u015f\u0131n\u0131za \u00e7\u0131k\u0131yorsa, vakit kaybetmeden boyut optimizasyonu yapman\u0131z\u0131 tavsiye ederiz. Bunun i\u00e7in kullanabilece\u011finiz bir\u00e7ok ara\u00e7 var:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.adobe.com\/tr\/products\/photoshop.html\" target=\"_blank\" rel=\"noopener noreferrer\">Adobe Photoshop<\/a>\u00a0 (Genel Optimizasyon)<\/li>\n<li><a href=\"https:\/\/www.gimp.org\/\" target=\"_blank\" rel=\"noopener noreferrer\">GIMP<\/a>\u00a0(Genel Optimizasyon)<\/li>\n<li><a href=\"https:\/\/www.lcdf.org\/gifsicle\/\" target=\"_blank\" rel=\"noopener noreferrer\">Gifsicle<\/a>\u00a0(GIF dosyalar\u0131 i\u00e7in optimizasyon)<\/li>\n<li><a href=\"https:\/\/jpegclub.org\/jpegtran\/\" target=\"_blank\" rel=\"noopener noreferrer\">JpegTran<\/a>\u00a0(JPEG dosyalar\u0131 i\u00e7in optimizasyon)<\/li>\n<li>OptiPNG(PNG dosyalar\u0131 i\u00e7in optimizasyon &#8211; kay\u0131ps\u0131z s\u0131k\u0131\u015ft\u0131rma)<\/li>\n<li><a href=\"https:\/\/pngquant.org\/\" target=\"_blank\" rel=\"noopener noreferrer\">PNGQuant<\/a> (PNG dosyalar\u0131 i\u00e7in optimizasyon &#8211; kay\u0131pl\u0131 s\u0131k\u0131\u015ft\u0131rma)<\/li>\n<\/ul>\n<p>Y\u00fcksek \u00e7\u00f6z\u00fcn\u00fcrl\u00fckl\u00fc ve detayl\u0131 dosyalar\u0131n\u0131z\u0131n daha kaliteli g\u00f6r\u00fcnmesi istedi\u011finizi varsayarak g\u00f6rsellerinizi s\u0131k\u0131\u015ft\u0131rmaya elinizin gitmedi\u011finin fark\u0131nday\u0131z. Ancak g\u00f6rsel dosyalar\u0131n\u0131 belli bir noktaya kadar s\u0131k\u0131\u015ft\u0131rd\u0131\u011f\u0131n\u0131zda g\u00f6zle g\u00f6r\u00fcl\u00fcr bir\u00a0g\u00f6r\u00fcnt\u00fc kalitesi kayb\u0131 <b>olmad\u0131\u011f\u0131n\u0131<\/b>\u00a0s\u00f6yleyebiliriz. Normalde 3 ya da 4 megabayt b\u00fcy\u00fckl\u00fc\u011f\u00fcnde bir foto\u011fraf\u0131 yar\u0131 \u00e7\u00f6z\u00fcn\u00fcrl\u00fc\u011fe ve orta d\u00fczey kaliteye \u00e7ekti\u011finizde fiziksel boyutunun %70 oran\u0131nda k\u00fc\u00e7\u00fcld\u00fc\u011f\u00fcn\u00fc ve g\u00f6r\u00fcnt\u00fc kalitesinde g\u00f6zle g\u00f6r\u00fcl\u00fcr bir kay\u0131p olmad\u0131\u011f\u0131n\u0131 s\u00f6yleyebiliriz. G\u00fcn\u00fcm\u00fczde ekran \u00e7\u00f6z\u00fcn\u00fcrl\u00fckleri y\u00fcksek olsa da, baz\u0131 g\u00f6rsellerde \u00e7ok b\u00fcy\u00fck \u00e7\u00f6z\u00fcn\u00fcrl\u00fck tercih etmeniz gereksizdir. E\u011fer \u00f6zellikle y\u00fcksek \u00e7\u00f6z\u00fcn\u00fcrl\u00fck tercih etmeniz gereken bir durum varsa, g\u00f6rseli biri b\u00fcy\u00fck biri orta boy \u00e7\u00f6z\u00fcn\u00fcrl\u00fckl\u00fc olacak \u015fekilde iki farkl\u0131\u00a0se\u00e7enekle sunarak hem kullan\u0131c\u0131lar\u0131n\u0131za zaman kazand\u0131r\u0131rs\u0131n\u0131z hem de dosya y\u00fckleme h\u0131z\u0131n\u0131n azalmas\u0131n\u0131\u00a0\u00f6nlersiniz.<\/p>\n<h3>G\u00f6rsellerin Standart \u00c7\u00f6z\u00fcn\u00fcrl\u00fckte Olmas\u0131<\/h3>\n<p>Taray\u0131c\u0131lar bir sayfa y\u00fcklenirken birden fazla kayna\u011f\u0131 ayn\u0131 anda y\u00fcklemeye \u00e7al\u0131\u015f\u0131rlar. Stil dosyalar\u0131, yaz\u0131lar, HTML kodlar\u0131, JavaScript dosyalar\u0131, g\u00f6rseller ve benzeri bir\u00e7ok kaynak ya ayn\u0131 anda ya da s\u0131rayla y\u00fcklenmeye \u00e7al\u0131\u015f\u0131l\u0131r. H\u0131zl\u0131 bir sunucu ve yap\u0131land\u0131r\u0131lm\u0131\u015f bir sayfan\u0131n y\u00fcklenmesi genelde 1 ila 5 saniye aras\u0131nda zaman alsa da, \u00f6zellikle &#8220;zengin medya&#8221; olarak adland\u0131rabilece\u011fimiz kaynaklar\u0131n y\u00fcklenmesi gecikebilir. G\u00f6rsel, video, hareketli g\u00f6rsel ve benzeri zengin medya \u00f6\u011feleri y\u00fcksek boyutlar\u0131 sebebiyle ge\u00e7 y\u00fcklenebilirler. Y\u00fcklemeyi geciktiren bir ba\u015fka unsur da, sayfada bulunan her g\u00f6rsel \u00f6\u011fesinin farkl\u0131 \u00e7\u00f6z\u00fcn\u00fcrl\u00fcklerde olmas\u0131d\u0131r. Bu durumda farkl\u0131 \u00e7\u00f6z\u00fcn\u00fcrl\u00fcklere sahip bir\u00e7ok g\u00f6rsel hem indirilmeye hem de g\u00f6r\u00fcn\u00fcme g\u00f6re yerle\u015ftirilmeye \u00e7al\u0131\u015f\u0131l\u0131r. Bu \u015fekilde az say\u0131da g\u00f6rsele sahip bir sayfada kullan\u0131c\u0131 taraf\u0131ndan \u00e7ok fazla hissedilmeyen bir yava\u015fl\u0131ktan bahsedebiliriz ancak \u00e7ok say\u0131da g\u00f6rsele sahip bir sayfa bariz \u015fekilde yava\u015f y\u00fcklenecektir. Taray\u0131c\u0131 g\u00f6rseli indirdikten sonra onu b\u00fcy\u00fckl\u00fc\u011f\u00fcne g\u00f6re sayfa g\u00f6r\u00fcn\u00fcm\u00fcne oturtmak i\u00e7in ikinci bir i\u015flem yapmak zorundad\u0131r, bu da y\u00fckleme s\u00fcresini uzatabilir.<\/p>\n<p>E\u011fer m\u00fcmk\u00fcnse her g\u00f6rsel i\u00e7in iki, en fazla \u00fc\u00e7 \u00e7\u00f6z\u00fcn\u00fcrl\u00fck tipi kullan\u0131n. Yatay, dikey ve kare g\u00f6rseller i\u00e7in belirleyece\u011finiz standart \u00e7\u00f6z\u00fcn\u00fcrl\u00fckler, y\u00fckleme s\u0131ras\u0131nda ya\u015fanacak gecikmeleri engelleyecektir.<\/p>\n<h3>G\u00f6rsellerin Sayfadaki ve Sunucudaki Konumu<\/h3>\n<p>Her kullan\u0131c\u0131 sayfan\u0131n alt b\u00f6l\u00fcmlerine ilerlemeyebilir. Bu a\u00e7\u0131dan e\u011fer m\u00fcmk\u00fcnse g\u00f6rseli i\u00e7eri\u011fin en \u00fcst\u00fcnde, sayfan\u0131n ilk y\u00fcklendi\u011fi alanda kullan\u0131n. E\u011fer yaz\u0131l\u0131 i\u00e7eri\u011finiz daha \u00f6nemliyse bunu tercih etmeyebilirsiniz, ancak g\u00f6rsel \u00e7ok daha \u00f6nemli bir noktadaysa, sayfa a\u00e7\u0131ld\u0131\u011f\u0131nda kullan\u0131c\u0131n\u0131n ilk g\u00f6rd\u00fc\u011f\u00fc \u00f6\u011fe g\u00f6rsel olabilir.<\/p>\n<p>Ayr\u0131ca g\u00f6rsellerinizi sunucunuzun belli b\u00f6l\u00fcmlerinde tutman\u0131z, y\u00fckleme h\u0131z\u0131n\u0131 art\u0131rabilir. \u00d6rne\u011fin her g\u00f6rsel grubu i\u00e7in iki ana g\u00f6rsel klas\u00f6r\u00fc olu\u015fturabilirsiniz:<\/p>\n<ul>\n<li>Tam \u00e7\u00f6z\u00fcn\u00fcrl\u00fckl\u00fc g\u00f6rseller<\/li>\n<li>Orta boy veya k\u00fc\u00e7\u00fck \u00e7\u00f6z\u00fcn\u00fcrl\u00fckl\u00fc g\u00f6rseller<\/li>\n<\/ul>\n<p>Tam \u00e7\u00f6z\u00fcn\u00fcrl\u00fckl\u00fc g\u00f6rsellerin alt\u0131nda istedi\u011finiz gibi kategorizasyon yapabilirsiniz. Orta boy g\u00f6rsel kullanarak kullan\u0131c\u0131lara zaman kazand\u0131rmak isterseniz, bu tip g\u00f6rseller i\u00e7in de ayr\u0131 bir klas\u00f6rleme yapabilirsiniz. K\u00fc\u00e7\u00fck boy \u00e7er\u00e7eve g\u00f6rseller (thumbnail) i\u00e7in de ayr\u0131 bir ana klas\u00f6r olu\u015fturman\u0131z\u0131 ve kategorizasyonu bu klas\u00f6rde yapman\u0131z\u0131 tavsiye ederiz.<\/p>\n<h2>Genel Bak\u0131\u015f ve Sonu\u00e7<\/h2>\n<p>Resim, foto\u011fraf, grafik ve benzeri g\u00f6rsel dosyalar\u0131n\u0131 Arama motoru sonu\u00e7\u00a0sayfalar\u0131nda\u00a0\u00fcst s\u0131ralara ta\u015f\u0131mak m\u00fcmk\u00fcn. G\u00f6rsel Arama Motoru olarak kullanabilece\u011fimiz geleneksel ve pop\u00fcler Arama Motorlar\u0131, g\u00f6rselleri nas\u0131l sundu\u011funuza g\u00f6re bir s\u0131ralama yapmakta.<\/p>\n<ul>\n<li>G\u00f6rselin dosya ismi<\/li>\n<li>G\u00f6rsele ait alt metin<\/li>\n<li>G\u00f6rsel kalitesi ve \u00e7\u00f6z\u00fcn\u00fcrl\u00fc\u011f\u00fc<\/li>\n<li>G\u00f6rselin sayfa i\u00e7indeki y\u00fckleme h\u0131z\u0131<\/li>\n<li>G\u00f6rsellerin sunucudaki dizin durumu<\/li>\n<\/ul>\n<p>Bu unsurlara dikkat etti\u011finiz zaman, g\u00f6rsel aramalarda daha g\u00f6r\u00fcn\u00fcr hale gelerek organik trafi\u011finizi s\u00fcrekli artt\u0131ran bir g\u00f6rsel kullan\u0131m standard\u0131 belirlemeniz m\u00fcmk\u00fcn. Ayn\u0131 zamanda bu g\u00f6rseller bulunduklar\u0131 sayfalar\u0131n site \u00fcst\u00fc SEO optimizasyonuna da de\u011fer katacaklar\u0131 i\u00e7in, bir ta\u015fla iki ku\u015f vurmu\u015f olursunuz.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>G\u00f6rseller kullan\u0131c\u0131larla etkile\u015fim i\u00e7inde olman\u0131n en verimli yollar\u0131ndan biri. Peki g\u00f6rselleri do\u011fru kullan\u0131yor muyuz? Kullan\u0131c\u0131lar bir g\u00f6rseli g\u00f6rd\u00fcklerinde ne ifade etti\u011fini bir bak\u0131\u015fta anlayabiliyorlar. Peki arama motorlar\u0131n\u0131n bir fikri oluyor mu?<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[472,474,476,478,480,481],"class_list":["post-4602","post","type-post","status-publish","format-standard","hentry","category-arama-motoru-optimizasyonu","tag-alt-text","tag-alternatif-metin","tag-gorsel-arama-motoru","tag-gorsel-iletisim","tag-gorsel-seo-rehberi","tag-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts\/4602","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/comments?post=4602"}],"version-history":[{"count":0,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts\/4602\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/media?parent=4602"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/categories?post=4602"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/tags?post=4602"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}