{"id":4384,"date":"2015-07-24T17:01:17","date_gmt":"2015-07-24T14:01:17","guid":{"rendered":"https:\/\/www.stradiji.com\/?p=4384"},"modified":"2023-06-21T12:33:32","modified_gmt":"2023-06-21T09:33:32","slug":"seo-da-haftanin-ozeti-16","status":"publish","type":"post","link":"https:\/\/www.stradiji.com\/tr\/seo-da-haftanin-ozeti-16\/","title":{"rendered":"SEO\u2019da Haftan\u0131n \u00d6zeti \u2013 16"},"content":{"rendered":"<p><a ref=\"magnificPopup\" href=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/07\/google-panda-4.2-guncellemesi-e1437745483200.jpg\"><img decoding=\"async\" class=\"size-full wp-image-4385 aligncenter lazyload\" data-src=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/07\/google-panda-4.2-guncellemesi-e1437745483200.jpg\" alt=\"google panda 4.2 g\u00fcncellemesi\" width=\"500\" height=\"292\" data-srcset=\"https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2015\/07\/google-panda-4.2-guncellemesi-e1437745483200.jpg 500w, https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2015\/07\/google-panda-4.2-guncellemesi-e1437745483200-300x175.jpg 300w\" data-sizes=\"(max-width: 500px) 100vw, 500px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 500px; --smush-placeholder-aspect-ratio: 500\/292;\" \/><\/a><\/p>\n<p>SEO d\u00fcnyas\u0131ndan geli\u015fmeleri \u00f6zetledi\u011fimiz yaz\u0131 dizimizin 16.s\u0131yla kar\u015f\u0131n\u0131zday\u0131z. Bu haftan\u0131n en \u00f6nemli olay\u0131 Google Panda 4.2 g\u00fcncellemesiydi. Gelin hep birlikte bu hafta SEO d\u00fcnyas\u0131nda ya\u015fanan \u00f6nemli geli\u015fmelere g\u00f6z atal\u0131m.<!--more--><\/p>\n<p><strong><a href=\"https:\/\/seozeo.com.tr\/son-google-guncellemesi-panda-4-2-cikti\" target=\"_blank\" rel=\"noopener noreferrer\">Google Panda 4.2 G\u00fcncellemesi Ger\u00e7ekle\u015fti<\/a><\/strong><\/p>\n<p>Google&#8217;un uzun zamand\u0131r merakla bekledi\u011fimiz Panda 4.2 g\u00fcncellemesi ger\u00e7ekle\u015fti. Hen\u00fcz etkisini ciddi \u00f6l\u00e7\u00fcde hissetmedi\u011fimiz bu g\u00fcncelleme ile ilgili kapsaml\u0131 bir analiz yay\u0131mlayaca\u011f\u0131z. Ancak \u015fu a\u015famada merakl\u0131s\u0131 i\u00e7in \u015fu bilgileri payla\u015fal\u0131m:\u00a0Panda, Google\u2019\u0131n ilk s\u00fcr\u00fcm\u00fcn\u00fc \u015eubat 2011\u2019de devreye soktu\u011fu bir filtre. Google Panda algoritmas\u0131n\u0131n ana hedefi, \u00f6zg\u00fcn ve zengin i\u00e7eriklere sahip Web sitelerini arama sonucu sayfalar\u0131nda daha da yukar\u0131 ta\u015f\u0131mak. Ba\u015far\u0131l\u0131 SEO performans\u0131 g\u00f6stermek i\u00e7in sitenizin kalitesini artt\u0131rman\u0131z gerekiyor.\u00a0Di\u011fer bir deyi\u015fle,\u00a0SEO performans\u0131n\u0131z s\u00f6z konusu oldu\u011funda,\u00a0en k\u00f6t\u00fc Web sayfan\u0131z kadar iyisiniz diyebiliriz. 2011 y\u0131l\u0131nda ilk Panda g\u00fcncellemesinin heyecan\u0131yla yazm\u0131\u015f oldu\u011fum Teknokulis.com yaz\u0131m\u0131 okumak ister misiniz? O zaman sizi buraya alal\u0131m:) \u00a0<a href=\"https:\/\/www.teknokulis.com\/Yazarlar\/mert_erkal\/2011\/12\/25\/2011-google-panda-guncellemesi-ve-2012-yilinda-seo-dunyasinda-bizi-bekleyen-yenilikler--1\" target=\"_blank\" rel=\"noopener noreferrer\">Google Panda g\u00fcncellemesi ve 2012 y\u0131l\u0131nda SEO d\u00fcnyas\u0131nda bizi bekleyen yenilikler &#8211; 1<\/a><\/p>\n<p><strong><span class=\"sumo_twilighter_highlighted twilighter-5219f2e6\"><a href=\"https:\/\/www.stradiji.com\/google-search-console-buglandi\/\" target=\"_blank\" rel=\"noopener noreferrer\">Google Search Console Bug\u2019land\u0131<\/a><\/span><\/strong><\/p>\n<p>Google Search Console\u2019da yer alan bir bug (yaz\u0131l\u0131msal hata) sebebiyle site haritalar\u0131nda endekslenmemi\u015f g\u00f6r\u00fcnen sayfalar\u0131n say\u0131s\u0131nda art\u0131\u015f ya da endekslenen sayfa say\u0131s\u0131nda d\u00fc\u015f\u00fc\u015f ya\u015fanmas\u0131 s\u00f6z konusu. Bu durum Google Analisti Garry Illyes taraf\u0131ndan da <a href=\"https:\/\/twitter.com\/methode\/status\/622007266900742144\" target=\"_blank\" rel=\"noopener noreferrer\">do\u011fruland\u0131<\/a>.<\/p>\n<p><strong><a href=\"https:\/\/www.stradiji.com\/google-kendi-web-siteleri-icin-seo-uzmani-ariyor\/\" target=\"_blank\" rel=\"noopener noreferrer\">Google Kendi Web Siteleri i\u00e7in SEO Uzman\u0131 Ar\u0131yor<\/a><\/strong><\/p>\n<p>Bu bir Zaytung haberi de\u011fil, do\u011fru okudunuz. Biraz trajikomik bir durum, ancak Google kendi Web siteleri i\u00e7in SEO uzman\u0131 aray\u0131\u015f\u0131na \u00e7\u0131km\u0131\u015f. D\u00fc\u015f\u00fcn\u00fcn Google dahi SEO uzman\u0131 aray\u0131\u015f\u0131na \u00e7\u0131km\u0131\u015fsa, SEO&#8217;nun gelece\u011fi konusunda karamsar olmaya gerek yok, de\u011fil mi? \ud83d\ude42<\/p>\n<p>Google, ge\u00e7ti\u011fimiz hafta yay\u0131nlad\u0131\u011f\u0131 bir <a href=\"https:\/\/www.google.com\/about\/careers\/search#!t=jo&amp;jid=120105001\" target=\"_blank\" rel=\"noopener noreferrer\">i\u015f ilan\u0131nda<\/a>, kendi \u00fcr\u00fcnlerinin Web sitelerinin organik trafi\u011fini art\u0131rmak amac\u0131yla SEO uzman\u0131 arad\u0131\u011f\u0131n\u0131 belirtti. Google\u2019\u0131n bile kendi \u00fcr\u00fcnleri i\u00e7in SEO uzman\u0131na ihtiya\u00e7 duydu\u011funu \u00f6\u011frendikten sonra, kendi Web sitenizin ihtiyac\u0131 olup olmad\u0131\u011f\u0131 konusunda ne d\u00fc\u015f\u00fcn\u00fcrd\u00fcn\u00fcz?<\/p>\n<p><strong><a href=\"https:\/\/www.stradiji.com\/2015-in-en-iyi-ucretsiz-ve-ucretli-seo-araclari\/\" target=\"_blank\" rel=\"noopener noreferrer\">2015\u2019in En \u0130yi \u00dccretsiz ve \u00dccretli SEO Ara\u00e7lar\u0131<\/a><\/strong><\/p>\n<p>G\u00fcn\u00fcm\u00fczde \u00fccretli ve \u00fccretsiz olarak kullanabilece\u011fimiz y\u00fczlerce SEO arac\u0131 mevcut. Her ara\u00e7 kendine has avantajlara sahip ve farkl\u0131 noktalar\u0131yla \u00f6n plana \u00e7\u0131k\u0131yor. Peki hangi ara\u00e7lar\u0131 kullanmak daha faydal\u0131? Hepimiz bu sorunun cevab\u0131n\u0131 merak etmi\u015fizdir. Konuya a\u00e7\u0131kl\u0131k getirmek i\u00e7in \u00fccretsiz SEO ara\u00e7lar\u0131 a\u011f\u0131rl\u0131kl\u0131 olmak \u00fczere faydal\u0131 SEO ara\u00e7lar\u0131n\u0131 sizler i\u00e7in derledik.<\/p>\n<p><strong><a href=\"https:\/\/www.stradiji.com\/hemen-uygulanabilecek-7-mobil-giris-sayfasi-ipucu\/\" target=\"_blank\" rel=\"noopener noreferrer\">Hemen Uygulanabilecek 7 Mobil Giri\u015f Sayfas\u0131 \u0130pucu<\/a><\/strong><\/p>\n<p>\u00c7o\u011fu Web Geli\u015ftiricisi ve Dijital Pazarlama uzman\u0131, hala mobil \u0130nternetin \u00f6neminin fark\u0131nda de\u011fil. Web siteleri mobil kullan\u0131c\u0131lar i\u00e7in yeterince optimize de\u011fil ve bu y\u00fczden memnuniyetsizlik yaratan bir\u00e7ok olumsuz sonu\u00e7 do\u011fuyor. Bu yaz\u0131da, mobil \u0130nternet kullan\u0131c\u0131lar\u0131n\u0131n rahat etmesini sa\u011flayacak birka\u00e7 \u00f6nemli noktaya de\u011finmek istedik.<\/p>\n<p><strong><a href=\"https:\/\/www.stradiji.com\/web-sitenizin-dusuk-performans-gostermesinin-yedi-sebebi\/\" target=\"_blank\" rel=\"noopener noreferrer\">Web Sitenizin D\u00fc\u015f\u00fck Performans G\u00f6stermesinin 7 Sebebi<\/a><\/strong><\/p>\n<p>Dijital Pazarlama\u2019da h\u0131zl\u0131 aksiyon almak ve s\u00fcrekli geli\u015fme kaydetmek izleyebilece\u011finiz en do\u011fru stratejidir. Her zaman daha iyisini ba\u015farman\u0131n m\u00fcmk\u00fcn oldu\u011funu yer ald\u0131\u011f\u0131m\u0131z onlarca projede bizzat deneyimledik. Bu yaz\u0131m\u0131zda\u00a0Web sitenizin performans\u0131n\u0131 art\u0131racak 7 \u00f6nemli ipucu bulacaks\u0131n\u0131z.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SEO d\u00fcnyas\u0131ndan geli\u015fmeleri \u00f6zetledi\u011fimiz yaz\u0131 dizimizin 16.s\u0131yla kar\u015f\u0131n\u0131zday\u0131z. Bu haftan\u0131n en \u00f6nemli olay\u0131 Google Panda 4.2 g\u00fcncellemesiydi. Gelin hep birlikte bu hafta SEO d\u00fcnyas\u0131nda ya\u015fanan \u00f6nemli geli\u015fmelere g\u00f6z atal\u0131m.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[178,362],"class_list":["post-4384","post","type-post","status-publish","format-standard","hentry","category-arama-motoru-optimizasyonu","tag-google-algoritma-guncellemesi","tag-google-panda-4-2-guncellemesi"],"_links":{"self":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts\/4384","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/comments?post=4384"}],"version-history":[{"count":0,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts\/4384\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/media?parent=4384"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/categories?post=4384"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/tags?post=4384"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}