{"id":3081,"date":"2015-04-22T15:44:28","date_gmt":"2015-04-22T12:44:28","guid":{"rendered":"https:\/\/www.stradiji.com\/?p=3081"},"modified":"2023-03-14T11:44:25","modified_gmt":"2023-03-14T08:44:25","slug":"google-mobilegeddon-guncellemesi-analizleri-1","status":"publish","type":"post","link":"https:\/\/www.stradiji.com\/tr\/google-mobilegeddon-guncellemesi-analizleri-1\/","title":{"rendered":"Google Mobilegeddon G\u00fcncellemesi Analizleri – 1"},"content":{"rendered":"

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\"google<\/a><\/p>\n

\u0130lk g\u00fcn geride kal\u0131rken, tan\u0131nm\u0131\u015f SEO firmalar\u0131 ilk analizlerini yay\u0131mlamaya ba\u015flad\u0131lar. Bizim de m\u00fc\u015fterileri aras\u0131nda yer ald\u0131\u011f\u0131m\u0131z SearchMetrics<\/a>\u00a0, kapsaml\u0131 bir inceleme yay\u0131mlayarak g\u00fcncellemenin mobil siteler \u00fczerindeki etkisini \u00f6l\u00e7meye \u00e7al\u0131\u015fm\u0131\u015f.<\/p>\n

Analize g\u00f6re, hen\u00fcz bir g\u00fcn ge\u00e7mi\u015f olmas\u0131na ra\u011fmen, b\u00fcy\u00fck oranda trafi\u011fe sahip olan Web sitelerinde, g\u00f6zle g\u00f6r\u00fcl\u00fcr art\u0131\u015flar tespit edilmi\u015f. Hen\u00fcz ciddi b\u00fcy\u00fckl\u00fckte farklar olu\u015fmam\u0131\u015f olsa da, bir hafta i\u00e7erisinde dikkate de\u011fer s\u0131ralama farklar\u0131n\u0131 g\u00f6zlemlemeye ba\u015flayaca\u011f\u0131 d\u00fc\u015f\u00fcn\u00fcl\u00fcyor.\u00a0SearchMetrics’in yapt\u0131\u011f\u0131 incelemelerde, Mobil Uyumluluk G\u00fcncellemesini dikkate almayan sitelerin mobil s\u0131ralama kayb\u0131 ya\u015famaya ba\u015flad\u0131klar\u0131n\u0131 g\u00f6rmek m\u00fcmk\u00fcn. A\u015fa\u011f\u0131da birka\u00e7 \u00f6rne\u011fini verece\u011fimiz etkiyi, e\u011fer g\u00fcncellemeye uygun d\u00fczenlemeler yapmad\u0131ysan\u0131z, en ge\u00e7 \u00f6n\u00fcm\u00fczdeki hafta i\u00e7inde kendi Web sitenizde de g\u00f6zlemleyebilirsiniz.<\/p>\n

\u0130ncelemenin yap\u0131ld\u0131\u011f\u0131 sitelerden biri, indeed.com<\/a> ve bu site, birka\u00e7 hafta \u00f6ncesine kadar mobil uyumluluk a\u00e7\u0131s\u0131ndan herhangi bir d\u00fczenleme yapmam\u0131\u015ft\u0131. Ancak birka\u00e7 g\u00fcn \u00f6ncesine kadar gerekli d\u00fczenlemeleri yapan sitede, mobil s\u0131ralamalarda g\u00f6zle g\u00f6r\u00fcl\u00fcr bir y\u00fckseli\u015f s\u00f6z konusu.\u00a0Bir ba\u015fka inceleme, Monster.com<\/a> \u00fczerinde yap\u0131lm\u0131\u015f.\u00a0Emlak\u00e7\u0131l\u0131k sekt\u00f6r\u00fcnde hizmet veren iki site, Homes.com<\/a> ve Trulia.com<\/a> b\u00fcy\u00fck bir geli\u015fim g\u00f6sterememi\u015f olsa da, Zillow.com<\/a> dikkate de\u011fer bir y\u00fckseli\u015f sa\u011flam\u0131\u015f.\u00a0Ayn\u0131 durum, farkl\u0131 bir sekt\u00f6rde hizmet veren cheapflights.com<\/a> ve kayak.com<\/a> i\u00e7in de ge\u00e7erli.\u00a0Son haftalarda g\u00fcncellemeyle ilgili yap\u0131lan d\u00fczenlemeler, istatistiklerini inceledi\u011fimiz Web sitelerinde olumlu etkiler yaratarak s\u0131ralama kazanmalar\u0131na yard\u0131mc\u0131 olmu\u015f.<\/p>\n

SearchMetrics, \u015fu an i\u00e7in Almanya, Amerika Birle\u015fik Devletleri, \u0130ngiltere ve Fransa i\u00e7in devreye girmi\u015f olan yeni “Mobil Ara\u015ft\u0131rma Arac\u0131<\/a>“n\u0131 devreye ald\u0131 ve yukar\u0131da beraber g\u00f6zlemledi\u011fimiz analizleri yapabilme imkan\u0131 sunuyor. B\u00f6ylece her SearchMetrics Suite kullan\u0131c\u0131s\u0131, sitelerinin mobil versiyon performans\u0131n\u0131 izleme ve inceleme \u015fans\u0131 buluyor. Yak\u0131n gelecekte T\u00fcrkiye’nin de bu kapsama girece\u011finin m\u00fcjdesini alm\u0131\u015f bulunuyoruz. O zaman T\u00fcrkiye i\u00e7in de \u00e7ok farkl\u0131 analizler yapmam\u0131z m\u00fcmk\u00fcn hale gelecek.<\/p>\n

Sadece Mobil de\u011fil, Ayn\u0131 Zamanda Lokal<\/h2>\n

Mobil Web, lokal kriterleri dahil etmedi\u011fimizde mobil olmaktan \u00e7\u0131k\u0131yor. Bu iki kavram, “mobil” ve “lokal” neredeyse birbirine ba\u011fl\u0131 olarak ilerliyor. Bu a\u00e7\u0131dan da Mobil Uyumluluk g\u00fcncellemesinin etkilerini, Latimes.com<\/a> sitesinde g\u00f6zlemlemek m\u00fcmk\u00fcn.<\/p>\n

Buna benzer verilebilecek bir\u00e7ok \u00f6rnek yak\u0131n zamanda kar\u015f\u0131m\u0131za \u00e7\u0131kacakt\u0131r.\u00a0Mobilegeddon etkisi gelmeye devam edecek, ancak merak etmeyin. Sitenizi ve verinizi mobil uyumluluk g\u00fcncellemesine uygun \u015fekilde in\u015fa etti\u011finiz taktirde, kazanan siz olacaks\u0131n\u0131z. \u00a0Ancak g\u00fcncelleme konusunda yap\u0131lmas\u0131 gereken d\u00fczenlemeleri hayata ge\u00e7irmediyseniz, k\u0131sa s\u00fcrede trafik kayb\u0131 ya\u015faman\u0131z s\u00f6z konusu olabilir. Merak etmeyin, halen ge\u00e7 kalm\u0131\u015f say\u0131lmazs\u0131n\u0131z. Mobil SEO Rehberimize<\/a> g\u00f6z atarak hemen harekete ge\u00e7ebilirsiniz.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Google Resmi Blogunda 21 Nisan 2015 tarihinde yay\u0131mlanan duyuruda, Mobil Uyumluluk G\u00fcncellemesi (Mobilegeddon) hakk\u0131nda baz\u0131 bilgiler payla\u015f\u0131ld\u0131.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,95,96,89],"tags":[178,194,195,88],"class_list":["post-3081","post","type-post","status-publish","format-standard","hentry","category-arama-motoru-optimizasyonu","category-mobil-seo","category-mobil-uyumluluk","category-searchmetrics","tag-google-algoritma-guncellemesi","tag-mobil-uyumluluk-guncellemesi","tag-mobilegeddon","tag-searchmetrics"],"_links":{"self":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts\/3081","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/comments?post=3081"}],"version-history":[{"count":0,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts\/3081\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/media?parent=3081"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/categories?post=3081"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/tags?post=3081"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}