![\"mobil](\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/04\/google-mobil-uyumluluk-testi1-e1430892536974.jpg\")
<\/a><\/p>\nSEO d\u00fcnyas\u0131ndan geli\u015fmeleri \u00f6zetledi\u011fimiz yaz\u0131 dizimizin 7.siyle kar\u015f\u0131n\u0131zday\u0131z. Bu hafta da \u00f6zellikle Mobil SEO ile ilgili ilgin\u00e7 Google g\u00fcncellemeleri ger\u00e7ekle\u015fti. Gelin hep birlikte SEO d\u00fcnyas\u0131nda bir ufuk turu atal\u0131m.<\/p>\n
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- D\u00fcn Google taraf\u0131ndan yap\u0131lan a\u00e7\u0131klamaya g\u00f6re<\/a>, Google, mobil arama sonu\u00e7lar\u0131ndaki URL g\u00f6steriminde de\u011fi\u015fiklik yapt\u0131. B\u00f6ylece, mobil arama sonu\u00e7lar\u0131ndaki URL\u2019ler klasik versiyondan ziyade, \u00e7ok daha rahat g\u00f6r\u00fcn\u00fcme olanak veren \u201cbreadcrumb\u201d versiyon\u00a0\u015feklinde g\u00f6r\u00fcnt\u00fclenmeye ba\u015fland\u0131. 21 Nisan’daki mobil algoritma g\u00fcncellemesi \u00f6ncesi ilgin\u00e7 bir g\u00fcncelleme olarak tarihe not d\u00fc\u015febiliriz:\u00a0Google Mobil Arama Sonu\u00e7lar\u0131nda URL G\u00fcncellemesi<\/a><\/li>\n
- 21 Nisan 2015 tarihinde Google Mobil Uyumluluk G\u00fcncellemesi devreye girecek ve mobil uyumluluk bir s\u0131ralama kriteri haline gelecek. Kalan k\u0131s\u0131tl\u0131 s\u00fcre i\u00e7erisinde, sitenizin mobil versiyonlar\u0131n\u0131 test etmeniz i\u00e7in faydal\u0131 olabilece\u011fini d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcm\u00fcz birka\u00e7 test arac\u0131ndan bahsedelim istedik:\u00a0Mobil Uyumluluk Testi \u0130\u00e7in Kullanabilece\u011finiz 8 Ara\u00e7<\/a><\/li>\n
- Google mobil arama sonu\u00e7lar\u0131 ile ilgili testlere devam ediyor. Genelde bu testleri \u00f6ncelikle Amerika’da ger\u00e7ekle\u015ftiriyorlar, daha sonra elde edilen sonu\u00e7lara g\u00f6re t\u00fcm d\u00fcnyada ger\u00e7ekle\u015fiyor. Bu kez k\u0131rm\u0131z\u0131 renkli \u00e7izgilerle mobil arama sonu\u00e7lar\u0131ndaki web sayfalar\u0131n\u0131 ay\u0131rmay\u0131 deniyorlar:\u00a0New Google Mobile Search User Interface Test: Line Separators In Snippets<\/a><\/li>\n
- Google’un mobil algoritma g\u00fcncellemesi yapaca\u011f\u0131n\u0131 ilan etmesiyle birlikte, mobil XML Sitemap olu\u015fturman\u0131n zorunlu hale gelip gelmedi\u011fi de s\u0131k\u00e7a konu\u015fulur hale geldi. Google tavsiye etti\u011fi 3 farkl\u0131 mobil tasar\u0131m konfig\u00fcrasyonundan<\/a> herhangi birisinin d\u00fczg\u00fcn \u015fekilde hayata ge\u00e7irilmesi durumunda buna gerek kalmad\u0131\u011f\u0131n\u0131 bildirdi.\u00a0Google: You Should Not Have A Mobile Sitemap<\/a><\/li>\n
- Google Webmaster Tools’a “subdomain” adres de\u011fi\u015fikli\u011fi g\u00fcncellemesi geldi:\u00a0It’s Official: Google Change Of Address Tool Subdomain Feature<\/a><\/li>\n
- Dan\u0131\u015fmanl\u0131k hizmeti verdi\u011fimiz m\u00fc\u015fterilerimizden duymaya en al\u0131\u015fk\u0131n oldu\u011fumuz soru, \u201cSEO kampanyas\u0131na harcayaca\u011f\u0131m\u0131z b\u00fct\u00e7enin geri d\u00f6n\u00fc\u015f\u00fcn\u00fc nas\u0131l hesaplayabiliriz?\u201d\u2018dir. Firmalar, yat\u0131r\u0131m\u0131n geri d\u00f6n\u00fc\u015f\u00fcn\u00fcn \u00f6l\u00e7\u00fcm\u00fc m\u00fcmk\u00fcn oldu\u011funda, yat\u0131r\u0131m yapmaya \u00e7ok daha hevesliler. Ancak sorun \u015fu ki, k\u0131sa s\u00fcre i\u00e7inde SEO \u00e7al\u0131\u015fmas\u0131n\u0131n geri d\u00f6n\u00fc\u015f\u00fcn\u00fc \u00f6l\u00e7mek ve g\u00f6stermek, biz SEO dan\u0131\u015fmanlar\u0131 i\u00e7in dahi, pek kolay bir i\u015f de\u011fil. Bu yaz\u0131m\u0131zda daha ziyade SEO yat\u0131r\u0131m\u0131n\u0131n ilk bak\u0131\u015fta g\u00f6r\u00fcnmeyen, uzun vadeli faydalar\u0131ndan bahsedelim istedik:\u00a0SEO Yat\u0131r\u0131m\u0131n\u0131n Geri D\u00f6n\u00fc\u015f\u00fc Nedir?<\/a><\/li>\n
- Bu aralar en \u00e7ok kar\u015f\u0131la\u015ft\u0131\u011f\u0131m\u0131z soru “SEO \u00f6ld\u00fc m\u00fc?” SEO\u2019nun \u00f6ld\u00fc\u011f\u00fcn\u00fc s\u00f6yleyemeyiz. S\u00fcrekli geni\u015fleyen bir evren gibi, s\u00fcrekli b\u00fcy\u00fcr ve kendi kendini geli\u015ftirir. Mecra de\u011fi\u015fse de, temel bir ihtiya\u00e7 olan mecraya g\u00f6re konumland\u0131rma ihtiyac\u0131 de\u011fi\u015fmedi\u011fi s\u00fcrece, ad\u0131 SEO ya da bir ba\u015fka \u015fekilde devam edecektir. Biz SEO yerine Search Experience Optimizer (Arama Deneyimi \u0130yile\u015ftirme)<\/em> ifadesinin, \u015fuan yapt\u0131\u011f\u0131m\u0131z i\u015fi \u00e7ok daha iyi tan\u0131mlad\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcyoruz.\u00a0\u201cSEO Efsaneleri\u201d ba\u015fl\u0131kl\u0131 bu destans\u0131 uzunlukta yaz\u0131 dizimizi yay\u0131mlayarak, SEO hakk\u0131ndaki bilgi kirlili\u011fini bir nebze de olsa ortadan kald\u0131ral\u0131m istedik:\u00a0SEO Efsaneleri: Do\u011fru Bilinen Yanl\u0131\u015flar \u2013 1<\/a><\/li>\n
- Yelp, Yelp Now isimli yeni \u00f6zelli\u011fi ile lokal arama sonu\u00e7lar\u0131n\u0131 \u00e7e\u015fitlendirmi\u015f:\u00a0Yelp Ups Its Search Game With \u201cYelp Now\u201d: Adds Dinner Reservation & Food Ordering Search Filters<\/a><\/li>\n
- Son bir haftad\u0131r T\u00fcrkiye arama motoru pazar\u0131n\u0131 hedefleyen yeni reklam kampanyas\u0131yla g\u00fcndemde olan Yandex, s\u0131ralama algoritmas\u0131n\u0131 belirlerken yeniden linkleri dikkate alaca\u011f\u0131n\u0131 belirtti. Hen\u00fcz T\u00fcrkiye arama motoru pazar pay\u0131n\u0131n d\u00fc\u015f\u00fckl\u00fc\u011f\u00fc nedeniyle ciddiye almad\u0131\u011f\u0131m\u0131z Yandex’ten ilgin\u00e7 bir U d\u00f6n\u00fc\u015f oldu bu. Asena ve Haydar D\u00fcmen’li reklam kadrosu ile ne t\u00fcr aramalardan pay almak istedi\u011fini \u00e7ok a\u00e7\u0131k\u00e7a belli eden Yandex’e \u00e7\u0131km\u0131\u015f oldu\u011fu bu zorlu yolculukta ba\u015far\u0131lar dileriz. Bize g\u00f6re insanlar\u0131n tercih etti\u011fi bir arama motoru haline gelmenin en \u00f6nemli ko\u015fullar\u0131ndan biri, arad\u0131klar\u0131n\u0131 b\u00fcy\u00fck bir isabet y\u00fczdesiyle bulmalar\u0131n\u0131 sa\u011flamak. Google \u015fuan buna Yandex’ten biraz daha yak\u0131n g\u00f6r\u00fcn\u00fcyor. Yandex’in de as\u0131l i\u015fi olan arama motoru sonu\u00e7lar\u0131n\u0131 iyile\u015ftirmeye odaklanmas\u0131, uzun vadede T\u00fcrkiye pazar\u0131ndaki pay\u0131n\u0131n artt\u0131rmas\u0131n\u0131 sa\u011flayabilir:\u00a0Yandex To Bring Back Links To Their Ranking Algorithm<\/span><\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"
SEO d\u00fcnyas\u0131ndan geli\u015fmeleri \u00f6zetledi\u011fimiz yaz\u0131 dizimizin 7.siyle kar\u015f\u0131n\u0131zday\u0131z. Bu hafta da \u00f6zellikle Mobil SEO ile ilgili ilgin\u00e7 Google g\u00fcncellemeleri ger\u00e7ekle\u015fti. Gelin hep birlikte SEO d\u00fcnyas\u0131nda bir ufuk turu atal\u0131m.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,95,96],"tags":[134,162,188,103,170,189,191],"class_list":["post-3044","post","type-post","status-publish","format-standard","hentry","category-arama-motoru-optimizasyonu","category-mobil-seo","category-mobil-uyumluluk","tag-google-mobil-kullanilabilirlik","tag-google-mobil-seo","tag-google-webmaster-tools","tag-mobil-seo","tag-mobil-uyumluluk-testi","tag-yandex","tag-yelp"],"_links":{"self":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts\/3044","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/comments?post=3044"}],"version-history":[{"count":0,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts\/3044\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/media?parent=3044"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/categories?post=3044"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/tags?post=3044"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
- 21 Nisan 2015 tarihinde Google Mobil Uyumluluk G\u00fcncellemesi devreye girecek ve mobil uyumluluk bir s\u0131ralama kriteri haline gelecek. Kalan k\u0131s\u0131tl\u0131 s\u00fcre i\u00e7erisinde, sitenizin mobil versiyonlar\u0131n\u0131 test etmeniz i\u00e7in faydal\u0131 olabilece\u011fini d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcm\u00fcz birka\u00e7 test arac\u0131ndan bahsedelim istedik:\u00a0Mobil Uyumluluk Testi \u0130\u00e7in Kullanabilece\u011finiz 8 Ara\u00e7<\/a><\/li>\n