{"id":3035,"date":"2015-04-17T10:09:25","date_gmt":"2015-04-17T07:09:25","guid":{"rendered":"https:\/\/www.stradiji.com\/?p=3035"},"modified":"2022-04-25T16:28:41","modified_gmt":"2022-04-25T13:28:41","slug":"google-mobil-arama-sonuclarinda-url-guncellemesi","status":"publish","type":"post","link":"https:\/\/www.stradiji.com\/tr\/google-mobil-arama-sonuclarinda-url-guncellemesi\/","title":{"rendered":"Google Mobil Arama Sonu\u00e7lar\u0131nda URL G\u00fcncellemesi"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><a ref=\"magnificPopup\" href=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/04\/google-mobil-arama-sonuclari-guncellemesi-e1430836724484.jpg\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"aligncenter wp-image-3924 size-full lazyload\" data-src=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/04\/google-mobil-arama-sonuclari-guncellemesi-e1430836724484.jpg\" alt=\"google mobil algoritma g\u00fcncellemesi\" width=\"500\" height=\"238\" data-srcset=\"https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2015\/04\/google-mobil-arama-sonuclari-guncellemesi-e1430836724484.jpg 500w, https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2015\/04\/google-mobil-arama-sonuclari-guncellemesi-e1430836724484-300x143.jpg 300w\" data-sizes=\"(max-width: 500px) 100vw, 500px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 500px; --smush-placeholder-aspect-ratio: 500\/238;\" \/><\/a><\/p>\n<p>Bu durum sadece mobil aramaya yans\u0131yacak olsa da, etkisi b\u00fcy\u00fck olaca\u011fa benziyor. \u00d6zellikle de 21 Nisan 2015&#8217;te yay\u0131na girecek olan <a title=\"Mobil Kullan\u0131labilirlik Google S\u0131ralama Kriteri Oluyor\" href=\"https:\/\/www.stradiji.com\/mobil-kullanilabilirlik-google-siralama-kriteri-oluyor\/\" target=\"_blank\" rel=\"noopener noreferrer\">Mobil Uyumluluk G\u00fcncellemesi<\/a> \u00f6ncesi, \u00f6nemli bir ad\u0131m oldu\u011funu s\u00f6ylersek, abartm\u0131\u015f olmay\u0131z.URL&#8217;lerde daha iyi g\u00f6sterim amac\u0131yla yap\u0131lan d\u00fczenleme\u00a0bug\u00fcn ger\u00e7ekle\u015fti ve neredeyse t\u00fcm d\u00fcnyadaki kullan\u0131c\u0131lara ayn\u0131 anda g\u00f6sterilmeye ba\u015fland\u0131.<\/p>\n<p>Google, arama sonu\u00e7lar\u0131nda g\u00f6r\u00fcnt\u00fclenen Web sitesi ismi ve URL yap\u0131s\u0131n\u0131n daha rahat alg\u0131lanabilmesi i\u00e7in bu de\u011fi\u015fikli\u011fi yapt\u0131\u011f\u0131n\u0131 belirtiyor. Benzer d\u00fczenlemeler 2011 ve 2013 y\u0131llar\u0131nda test ama\u00e7l\u0131 yap\u0131lm\u0131\u015ft\u0131 ve test edilmeye devam ediyordu. Ancak bu de\u011fi\u015fiklik bir s\u00fcrpriz oldu.<\/p>\n<p>Konu hakk\u0131nda ayr\u0131nt\u0131l\u0131 bilgiyi Google&#8217;\u0131n &#8220;<a title=\"include Your Site Name in Search Results\" href=\"https:\/\/developers.google.com\/structured-data\/site-name\" target=\"_blank\" rel=\"noopener noreferrer\">Arama sonu\u00e7lar\u0131na site ismi ekleme<\/a>&#8221; ve &#8220;<a title=\"Breadcrumb URL\" href=\"https:\/\/developers.google.com\/structured-data\/breadcrumbs\" target=\"_blank\" rel=\"noopener noreferrer\">Breadcrumbs<\/a>&#8221; adl\u0131 makalelerine g\u00f6z atarak alabilirsiniz.\u00a0E\u011fer URL yap\u0131n\u0131z bu t\u00fcr g\u00f6r\u00fcnt\u00fclemeyi desteklemiyorsa, mobil Web&#8217;deki organik trafi\u011finizde ve t\u0131klama oran\u0131n\u0131zda d\u00fc\u015f\u00fckl\u00fck ya\u015fanabilir. URL yap\u0131n\u0131z\u0131 uygun hale getirmenizi \u015fiddetle tavsiye ediyoruz!<\/p>\n<p>\u0130\u015fte aradaki fark:<\/p>\n<p>Bu ekran g\u00f6r\u00fcnt\u00fcs\u00fc, 26 Mart 2015 tarihinde al\u0131nm\u0131\u015ft\u0131:<\/p>\n<p><a ref=\"magnificPopup\" href=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/04\/classic-URL.png\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"aligncenter wp-image-4076 lazyload\" data-src=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/04\/classic-URL.png\" alt=\"classic URL\" width=\"420\" height=\"700\" data-srcset=\"https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2015\/04\/classic-URL.png 480w, https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2015\/04\/classic-URL-180x300.png 180w\" data-sizes=\"(max-width: 420px) 100vw, 420px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 420px; --smush-placeholder-aspect-ratio: 420\/700;\" \/><\/a><\/p>\n<p>Bu ekran g\u00f6r\u00fcnt\u00fcs\u00fcn\u00fc de az \u00f6nce ald\u0131m:<\/p>\n<p><a ref=\"magnificPopup\" href=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/04\/Breadcrumb-URL.png\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"aligncenter wp-image-4078 lazyload\" data-src=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2015\/04\/Breadcrumb-URL.png\" alt=\"Breadcrumb URL\" width=\"420\" height=\"700\" data-srcset=\"https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2015\/04\/Breadcrumb-URL.png 480w, https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2015\/04\/Breadcrumb-URL-180x300.png 180w\" data-sizes=\"(max-width: 420px) 100vw, 420px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 420px; --smush-placeholder-aspect-ratio: 420\/700;\" \/><\/a><\/p>\n<p>G\u00f6rd\u00fc\u011f\u00fcn\u00fcz gibi, URL&#8217;lerin i\u00e7erisindeki ifadeler daha rahat okunabilir duruma gelmi\u015f durumda. 21 Nisan tarihi ve sonras\u0131nda mobil arama sonu\u00e7lar\u0131 \u00e7ok daha b\u00fcy\u00fck de\u011fi\u015fikliklere gebe durumda. Mobil arama sonu\u00e7lar\u0131 ile ilgili g\u00fcncellemeleri takip etmeye ve sizi bilgilendirmeye devam edece\u011fiz. Biz bir sonraki de\u011fi\u015fikli\u011fi tespit etmekteyken, siz de daha \u00f6nce mobil SEO ile yazm\u0131\u015f oldu\u011fumuz a\u015fa\u011f\u0131daki yaz\u0131lara g\u00f6z atabilirsiniz:<\/p>\n<p>1) Sitenizin mobil versiyonlar\u0131n\u0131 test etmeniz i\u00e7in test ara\u00e7lar\u0131:<a href=\"https:\/\/www.stradiji.com\/mobil-uyumluluk-testi-icin-kullanabileceginiz-8-arac\/\" target=\"_blank\" rel=\"noopener noreferrer\">Mobil Uyumluluk Testi \u0130\u00e7in Kullanabilece\u011finiz 8 Ara\u00e7<\/a><\/p>\n<p>2) \u00a0Google\u2019\u0131n 21 Nisan 2015\u2019te hayata ge\u00e7irece\u011fi Mobil Uyumluluk G\u00fcncellemesiyle ilgili sorular\u0131, cevaplar\u0131 ve gelen yeni bilgileri derledik:\u00a0<a href=\"https:\/\/www.stradiji.com\/google-mobil-seo-guncellemesi-sikca-sorulan-sorular\/\" target=\"_blank\" rel=\"noopener noreferrer\">Google Mobil SEO G\u00fcncellemesi \u2013 S\u0131k\u00e7a Sorulan Sorular<\/a><\/p>\n<p>3) Mobil SEO performans\u0131 analizini basit bir \u015fekilde nas\u0131l yapabilece\u011finize g\u00f6z atal\u0131m:\u00a0<a title=\"Mobil SEO Performans Analizi\" href=\"https:\/\/www.stradiji.com\/mobil-seo-performans-analizi\/\">Mobil SEO Performans Analizi<\/a><\/p>\n<p>4) Google mobil siteye ge\u00e7i\u015fte en s\u0131k yap\u0131lan 7 hatay\u0131 a\u00e7\u0131klad\u0131:\u00a0<a title=\"Google: Mobil Uyumlu Siteye Ge\u00e7i\u015fte S\u0131k Yap\u0131lan 7 Hata\" href=\"https:\/\/www.stradiji.com\/google-mobil-uyumlu-siteye-geciste-sik-yapilan-7-hata\/\">Google: Mobil Uyumlu Siteye Ge\u00e7i\u015fte S\u0131k Yap\u0131lan 7 Hata<\/a><\/p>\n<p>5) \u00a0Google uyumlu mobil site tasar\u0131m\u0131na ad\u0131m atmak \u00fczere olan Web sitesi sahiplerine yard\u0131mc\u0131 olal\u0131m istedik:\u00a0<a href=\"https:\/\/www.stradiji.com\/google-uyumlu-mobil-site-kullanilabilirlik-seo\/\" target=\"_blank\" rel=\"noopener noreferrer\">Google Uyumlu Mobil Site, Kullan\u0131labilirlik ve SEO<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>D\u00fcn Google taraf\u0131ndan yap\u0131lan a\u00e7\u0131klamaya g\u00f6re, Google, mobil arama sonu\u00e7lar\u0131ndaki URL g\u00f6steriminde de\u011fi\u015fiklik yapt\u0131. B\u00f6ylece, mobil arama sonu\u00e7lar\u0131ndaki URL\u2019ler klasik versiyondan ziyade, \u00e7ok daha rahat g\u00f6r\u00fcn\u00fcme olanak veren \u201cbreadcrumb\u201d versiyon \u015feklinde g\u00f6r\u00fcnt\u00fclenmeye ba\u015fland\u0131.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,95,96],"tags":[55,162,100,103,157],"class_list":["post-3035","post","type-post","status-publish","format-standard","hentry","category-arama-motoru-optimizasyonu","category-mobil-seo","category-mobil-uyumluluk","tag-google-guncellemesi","tag-google-mobil-seo","tag-google-mobil-uyumluluk","tag-mobil-seo","tag-mobil-uyumluluk"],"_links":{"self":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts\/3035","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/comments?post=3035"}],"version-history":[{"count":0,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts\/3035\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/media?parent=3035"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/categories?post=3035"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/tags?post=3035"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}