{"id":2511,"date":"2015-03-06T09:27:46","date_gmt":"2015-03-06T07:27:46","guid":{"rendered":"https:\/\/www.stradiji.com\/?p=2511"},"modified":"2023-06-21T13:03:04","modified_gmt":"2023-06-21T10:03:04","slug":"seo-da-haftanin-ozeti-1","status":"publish","type":"post","link":"https:\/\/www.stradiji.com\/tr\/seo-da-haftanin-ozeti-1\/","title":{"rendered":"SEO&#8217;da Haftan\u0131n \u00d6zeti &#8211; 1"},"content":{"rendered":"<p><a ref=\"magnificPopup\" href=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2013\/02\/seo-mistakes.jpg\"><img decoding=\"async\" class=\"aligncenter wp-image-1638 lazyload\" data-src=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2013\/02\/seo-mistakes.jpg\" alt=\"SEO Hatalar\u0131\" width=\"504\" height=\"336\" data-srcset=\"https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2013\/02\/seo-mistakes.jpg 600w, https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2013\/02\/seo-mistakes-300x200.jpg 300w\" data-sizes=\"(max-width: 504px) 100vw, 504px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 504px; --smush-placeholder-aspect-ratio: 504\/336;\" \/><\/a><\/p>\n<p>SEO d\u00fcnyas\u0131 ba\u015f d\u00f6nd\u00fcr\u00fcc\u00fc bir h\u0131zla de\u011fi\u015fiyor ve geli\u015fiyor. Bu geli\u015fmeleri takip edebilmek ve kendinizi s\u00fcrekli yenileyebilmek i\u00e7in \u00e7o\u011fu zaman onlarca farkl\u0131 kayna\u011f\u0131 ayn\u0131 anda takip etmeniz gerekiyor. Bu haftadan ba\u015flayarak i\u015finizi bir nebze olsun kolayla\u015ft\u0131rmak ad\u0131na her hafta SEO d\u00fcnyas\u0131ndan geli\u015fmeleri &#8220;SEO&#8217;da Haftan\u0131n \u00d6zeti&#8221; ba\u015fl\u0131kl\u0131 yaz\u0131lar\u0131m\u0131zla sizinle payla\u015f\u0131yor olaca\u011f\u0131z.<\/p>\n<p><!--more--><\/p>\n<ul>\n<li>Bu haftan\u0131n ku\u015fkusuz en \u00f6nemli geli\u015fmesi, Google&#8217;un mobil kullan\u0131labilirli\u011fi 21 Nisan 2015 tarihinden itibaren mobil arama sonu\u00e7lar\u0131nda bir s\u0131ralama kriteri ilan etmesiydi. Bununla ilgili kapsaml\u0131 yaz\u0131m\u0131z\u0131 hen\u00fcz okumad\u0131ysan\u0131z, okuman\u0131z\u0131 tavsiye ederiz: <a href=\"https:\/\/www.stradiji.com\/mobil-kullanilabilirlik-google-siralama-kriteri-oluyor\/\" target=\"_blank\" rel=\"noopener noreferrer\">Mobil Kullan\u0131labilirlik Google S\u0131ralama Kriteri Oluyor<\/a><\/li>\n<li>Google, bu hafta arama sonu\u00e7lar\u0131nda description etiketinin olmad\u0131\u011f\u0131 listeleme modelini test etmeye ba\u015flad\u0131. Google genelde bu t\u00fcr testleri belli arama sorgular\u0131nda ve \u00e7o\u011funlukla \u0130ngilizce aramalarda ger\u00e7ekle\u015ftiriyor. Buna benzer onlarca test ger\u00e7ekle\u015ftirdi\u011fi i\u00e7in \u015fuan i\u00e7in kesin bir \u015fey s\u00f6ylemek m\u00fcmk\u00fcn de\u011fil. Takip etmeye devam edece\u011fiz.<\/li>\n<li>Google online kasko sigortas\u0131 sat\u0131\u015f\u0131na ba\u015fl\u0131yor! Evet, yanl\u0131\u015f okumad\u0131n\u0131z. Google \u00e7ok uzun s\u00fcredir bunun haz\u0131rl\u0131klar\u0131n\u0131 yap\u0131yordu. Hen\u00fcz \u00fclkemiz bu kapsamda de\u011fil, ancak Amerika ve \u0130ngiltere ba\u015fta olmak \u00fczere online kasko satanlar\u0131n vay haline! Detaylar\u0131 okumak isterseniz:\u00a0<a href=\"https:\/\/searchengineland.com\/official-google-compare-auto-insurance-launches-216125\" target=\"_blank\" rel=\"noopener noreferrer\">Official: Google Compare For Auto Insurance Launches<\/a><\/li>\n<li>Bizim de m\u00fc\u015fterileri aras\u0131nda yer ald\u0131\u011f\u0131m\u0131z Searchmetrics <a href=\"https:\/\/www.stradiji.com\/tr\/seo-sozlugu\/https-nedir\/\">HTTPS<\/a> vs HTTP sitelerin organik trafikleri ile ilgili harika bir analiz raporu yay\u0131mlam\u0131\u015f. Bilmeyenler i\u00e7in \u015funu vurgulamakta yarar var; Google ge\u00e7ti\u011fimiz A\u011fustos ay\u0131nda HTTPS&#8217;in yak\u0131n gelecekte bir s\u0131ralama kriteri olarak de\u011ferlendirilece\u011fini ilan etti. O nedenle bu t\u00fcr analizler olduk\u00e7a \u00f6nemli. Okuman\u0131z\u0131 \u015fiddetle tavsiye ederiz:\u00a0<a href=\"https:\/\/blog.searchmetrics.com\/us\/2015\/03\/03\/https-vs-http-website-ssl-tls-encryption-ranking-seo-secure-connection\/\" target=\"_blank\" rel=\"noopener noreferrer\">HTTPS Encryption \u2013 What is the impact of TLS\/SSL on Rankings?<\/a><\/li>\n<li>URL adres yap\u0131s\u0131 bir SEO \u00e7al\u0131\u015fmas\u0131n\u0131n bel kemi\u011fini olu\u015fturur. Moz.com kurucucu Rand Fishkin bu konudaki en ba\u015far\u0131l\u0131 uygulamalar\u0131 bir yaz\u0131da derlemi\u015f:\u00a0<a href=\"https:\/\/moz.com\/blog\/15-seo-best-practices-for-structuring-urls\" target=\"_blank\" rel=\"noopener noreferrer\">15 SEO Best Practices for Structuring URLs<\/a><\/li>\n<li>Blog kurulumunun SEO a\u00e7\u0131s\u0131ndan ne kadar \u00f6nemli oldu\u011funu biliyor muydunuz? Bu konu hakk\u0131nda o kadar \u00e7ok soru al\u0131yoruz ki, art\u0131k bir blog yaz\u0131s\u0131 ile konuya bize g\u00f6re son noktay\u0131 koyal\u0131m istedik:\u00a0<a title=\"Blog Kurulumunda Adres Se\u00e7imi: Subdomain vs Subfolder\" href=\"https:\/\/www.stradiji.com\/blog-kurulumunda-adres-secimi-subdomain-vs-subfolder\/\">Blog Kurulumunda Adres Se\u00e7imi: Subdomain vs Subfolder<\/a><\/li>\n<li>Site y\u00fckleme h\u0131z\u0131n\u0131n gerek SEO ve gerekse sitenizden elde edece\u011finiz d\u00f6n\u00fc\u015f\u00fcm a\u00e7\u0131s\u0131ndan ne kadar \u00f6nemli oldu\u011funu s\u00f6ylememize gerek yok. Biz de WordPress bloglar\u0131 i\u00e7in bir site y\u00fckleme h\u0131z\u0131 artt\u0131rma rehberi haz\u0131rlayarak WordPress blogu sahiplerine yard\u0131mc\u0131 olal\u0131m istedik:\u00a0<a href=\"https:\/\/www.stradiji.com\/wordpress-sitenizi-12-adimda-hizlandirin\/\" target=\"_blank\" rel=\"noopener noreferrer\">WordPress Sitenizi 12 Ad\u0131mda H\u0131zland\u0131r\u0131n<\/a><\/li>\n<li>\u0130\u00e7erik Pazarlamas\u0131 ile SEO art\u0131k bir elman\u0131n iki yar\u0131s\u0131 gibiler. Peki \u0130\u00e7erik Pazarlamac\u0131lar i\u00e7in bir SEO checklist mevcut mu? \u00a0Searchengineland.com bu konuda g\u00fczel bir checklist haz\u0131rlam\u0131\u015f:\u00a0<a href=\"https:\/\/searchengineland.com\/content-marketers-guidechecklist-seo-215310\" target=\"_blank\" rel=\"noopener noreferrer\">A Content Marketer\u2019s Guide To SEO: A Checklist<\/a><\/li>\n<li>SEO ve Growth Hacking yan yana gelirse ne olur? Bize g\u00f6re bu ate\u015fle barutu bir araya getirmeye e\u015fde\u011fer. Ge\u00e7ti\u011fimiz hafta bize g\u00f6re T\u00fcrkiye&#8217;de ger\u00e7ek anlamda Growth Hacking hizmeti veren tek firma olan (ad\u0131nda Growth Hackers ge\u00e7en tek firma yan\u0131lm\u0131yorsak!) <a href=\"https:\/\/www.damgh.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">DAM Growth Hackers<\/a>&#8216;\u0131n TEB Giri\u015fim Evi&#8217;ndeki Growth Hacking sunumuna kat\u0131ld\u0131k. Sitelerini takip etmenizi tavsiye ederiz:\u00a0<a href=\"https:\/\/www.damgh.com\/not-defteri\/2015\/03\/04\/teb-girisim-evinde-growth-hacking-uzerine-konustuk\/\" target=\"_blank\" rel=\"noopener noreferrer\">TEB Giri\u015fim Evi\u2019nde Growth Hacking \u00dczerine Konu\u015ftuk<\/a><\/li>\n<\/ul>\n<p>SEO ile ilgili en g\u00fcncel haber, makale ve infografikleri <a href=\"https:\/\/flipboard.com\/@merterkal\/stradiji-seo-magazine-384o6ufmz\" target=\"_blank\" rel=\"noopener noreferrer\">Stradiji SEO Magazine<\/a> isimli Flipboard dergisinde toplad\u0131\u011f\u0131m\u0131z\u0131 biliyor muydunuz? Abone olarak SEO ile ilgili en g\u00fcncel geli\u015fmeleri okuyabilirsiniz. Dilerseniz Stradiji B\u00fclteni&#8217;ne abone olarak (sa\u011f tarafta kay\u0131t formu mevcuttur!) SEO b\u00fcltenlerimizi de takip edebilirsiniz.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>SEO d\u00fcnyas\u0131 ba\u015f d\u00f6nd\u00fcr\u00fcc\u00fc bir h\u0131zla de\u011fi\u015fiyor ve geli\u015fiyor. Bu geli\u015fmeleri takip edebilmek ve kendinizi s\u00fcrekli yenileyebilmek i\u00e7in \u00e7o\u011fu zaman onlarca farkl\u0131 kayna\u011f\u0131 ayn\u0131 anda takip etmeniz gerekiyor. Bu haftadan ba\u015flayarak i\u015finizi bir nebze olsun kolayla\u015ft\u0131rmak ad\u0131na her hafta SEO d\u00fcnyas\u0131ndan geli\u015fmeleri &#8220;SEO&#8217;da Haftan\u0131n \u00d6zeti&#8221; ba\u015fl\u0131kl\u0131 yaz\u0131lar\u0131m\u0131zla sizinle payla\u015f\u0131yor olaca\u011f\u0131z.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,96],"tags":[120,6,101,36,37],"class_list":["post-2511","post","type-post","status-publish","format-standard","hentry","category-arama-motoru-optimizasyonu","category-mobil-uyumluluk","tag-dam-growth-hackers","tag-google","tag-mobil-kullanilabilirlik","tag-seo","tag-wordpress"],"_links":{"self":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts\/2511","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/comments?post=2511"}],"version-history":[{"count":0,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts\/2511\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/media?parent=2511"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/categories?post=2511"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/tags?post=2511"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}