{"id":11014,"date":"2023-02-06T14:42:43","date_gmt":"2023-02-06T11:42:43","guid":{"rendered":"https:\/\/www.stradiji.com\/?p=11014"},"modified":"2023-02-06T18:51:27","modified_gmt":"2023-02-06T15:51:27","slug":"yandex-sizintisindan-cikarttigimiz-seo-dersleri","status":"publish","type":"post","link":"https:\/\/www.stradiji.com\/tr\/yandex-sizintisindan-cikarttigimiz-seo-dersleri\/","title":{"rendered":"Yandex S\u0131z\u0131nt\u0131s\u0131ndan \u00c7\u0131kartt\u0131\u011f\u0131m\u0131z SEO Dersleri"},"content":{"rendered":"<p><iframe title=\"YouTube video player\" data-src=\"https:\/\/www.youtube.com\/embed\/hiZXx0A9yaM\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" src=\"about:blank\" data-load-mode=\"0\"><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start lazyload\">\ufeff<\/span><\/iframe><\/p>\n<p>Ipullrank dijital pazarlama ajans\u0131n\u0131n kurucusu Mike King, Yandex kod s\u0131z\u0131nt\u0131s\u0131 ile ilgili <a href=\"https:\/\/searchengineland.com\/yandex-leak-learnings-392393\" target=\"_blank\" rel=\"noopener\">olduk\u00e7a kapsaml\u0131 bir blog yaz\u0131s\u0131 yay\u0131mlad\u0131.<\/a> Sizler i\u00e7in bir \u00f6zetini \u00e7\u0131kartt\u0131m.<\/p>\n<p id=\"a036\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\"><strong class=\"jv gx\">Bu Google\u2019\u0131n Kodu De\u011fil, O Halde Neden \u00d6nemsiyoruz?<\/strong><br \/>\nBaz\u0131lar\u0131 bu kod taban\u0131n\u0131 incelemenin dikkat da\u011f\u0131t\u0131c\u0131 oldu\u011funa ve SEO ile ilgili kararlar\u0131n\u0131 etkileyecek hi\u00e7bir \u015fey olmad\u0131\u011f\u0131na inan\u0131yor. Elbette, Yandex Google de\u011fil. Ancak yine de her ikisi de teknolojinin en ileri noktas\u0131nda kalmaya devam eden son teknoloji web arama motorlar\u0131d\u0131r.<\/p>\n<p id=\"4292\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\">Her iki \u015firketten yaz\u0131l\u0131m m\u00fchendisleri ayn\u0131 konferanslara (SIGIR, ECIR, vb.) kat\u0131lmakta ve Bilgi Edinme, Do\u011fal Dil \u0130\u015fleme\/Anlama ve Makine \u00d6\u011frenimi alanlar\u0131ndaki bulgu ve yenilikleri payla\u015fmaktad\u0131r. Yandex\u2019in Palo Alto\u2019da ve Google\u2019\u0131n da daha \u00f6nce Moskova\u2019da bir varl\u0131\u011f\u0131 vard\u0131.<\/p>\n<p id=\"4574\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\">H\u0131zl\u0131 bir LinkedIn aramas\u0131, her iki \u015firkette de \u00e7al\u0131\u015fm\u0131\u015f birka\u00e7 y\u00fcz m\u00fchendisi ortaya \u00e7\u0131kar\u0131yor, ancak bunlardan ka\u00e7\u0131n\u0131n her iki \u015firkette de Arama \u00fczerinde \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131 bilmiyoruz.<\/p>\n<p id=\"375b\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\">Daha do\u011frudan bir \u00f6rt\u00fc\u015fme olarak Yandex, Google\u2019\u0131n TensorFlow, BERT, MapReduce ve \u00e7ok daha az \u00f6l\u00e7\u00fcde Protocol Buffers gibi Arama alan\u0131ndaki yenilikler i\u00e7in kritik \u00f6neme sahip a\u00e7\u0131k kaynak teknolojilerini de kullanmaktad\u0131r.<\/p>\n<p id=\"0ff4\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\">Dolay\u0131s\u0131yla, Yandex kesinlikle bir Google olmasa da, burada bahsetti\u011fimiz rastgele bir ara\u015ft\u0131rma projesi de de\u011fil. Bu kod taban\u0131n\u0131 inceleyerek modern bir arama motorunun nas\u0131l in\u015fa edildi\u011fi hakk\u0131nda \u00f6\u011frenebilece\u011fimiz \u00e7ok \u015fey var.<\/p>\n<p id=\"e74e\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\"><strong class=\"jv gx\">S\u0131zan Kodlarda 17.854 S\u0131ralama Fakt\u00f6r\u00fc Bulunmakta<\/strong><\/p>\n<p id=\"cdb8\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\">Kod taban\u0131na derinlemesine bak\u0131ld\u0131\u011f\u0131nda, Yandex\u2019in sorgu i\u015fleme ve s\u0131ralama sistemlerinin farkl\u0131 alt k\u00fcmeleri i\u00e7in \u00e7ok say\u0131da s\u0131ralama fakt\u00f6r\u00fc dosyas\u0131 oldu\u011fu ortaya \u00e7\u0131k\u0131yor.<\/p>\n<p id=\"00ed\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\">Bunlar\u0131 tarad\u0131\u011f\u0131m\u0131zda, toplamda 17.854 s\u0131ralama fakt\u00f6r\u00fc oldu\u011funu g\u00f6r\u00fcyoruz. Bu s\u0131ralama fakt\u00f6rlerine a\u015fa\u011f\u0131dakilerle ilgili \u00e7e\u015fitli \u00f6l\u00e7\u00fcmler dahildir:<\/p>\n<ul class=\"\">\n<li id=\"2c61\" class=\"le lf gw jv b jw ko ka kp jj lg jm lh jp li kn lj lk ll lm bi\" data-selectable-paragraph=\"\">T\u0131klamalar<\/li>\n<li id=\"0223\" class=\"le lf gw jv b jw ln ka lo jj lp jm lq jp lr kn lj lk ll lm bi\" data-selectable-paragraph=\"\">Bekleme s\u00fcresi (Dwell Time)<\/li>\n<li id=\"cc46\" class=\"le lf gw jv b jw ln ka lo jj lp jm lq jp lr kn lj lk ll lm bi\" data-selectable-paragraph=\"\">Yandex\u2019in Google Analytics e\u015fde\u011feri Metrika\u2019dan yararlanarak elde edilen veriler.<\/li>\n<\/ul>\n<p id=\"6aca\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\"><strong class=\"jv gx\">Yandex\u2019in En \u00d6ncelikli Negatif S\u0131ralama Fakt\u00f6rleri<\/strong><\/p>\n<p id=\"3380\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\">\u00d6zetle, bu fakt\u00f6rler en iyi skoru elde etmek i\u00e7in \u015funlar\u0131 yapman\u0131z gerekti\u011fini g\u00f6stermektedir:<\/p>\n<ul class=\"\">\n<li id=\"dc44\" class=\"le lf gw jv b jw ko ka kp jj lg jm lh jp li kn lj lk ll lm bi\" data-selectable-paragraph=\"\">Reklamlardan ka\u00e7\u0131n\u0131n<\/li>\n<li id=\"85e6\" class=\"le lf gw jv b jw ln ka lo jj lp jm lq jp lr kn lj lk ll lm bi\" data-selectable-paragraph=\"\">Yeni sayfalar olu\u015fturmak yerine eski i\u00e7erikleri g\u00fcncelleyin.<\/li>\n<li id=\"5db2\" class=\"le lf gw jv b jw ln ka lo jj lp jm lq jp lr kn lj lk ll lm bi\" data-selectable-paragraph=\"\">Sitenize gelen backlink\u2019lerin \u00e7o\u011funun markal\u0131 ba\u011flant\u0131 metnine sahip oldu\u011fundan emin olun.<\/li>\n<\/ul>\n<p id=\"7c2c\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\"><strong class=\"jv gx\">Yandex\u2019in En \u00d6ncelikli Pozitif S\u0131ralama Fakt\u00f6rleri<\/strong><\/p>\n<p id=\"efc0\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\">S\u0131ralamalar\u0131n\u0131z\u0131n olumlu etkilenmesi i\u00e7in \u015funlar\u0131 yapmal\u0131s\u0131n\u0131z:<\/p>\n<ul class=\"\">\n<li id=\"86f3\" class=\"le lf gw jv b jw ko ka kp jj lg jm lh jp li kn lj lk ll lm bi\" data-selectable-paragraph=\"\">Alan ad\u0131n\u0131z\u0131 olu\u015ftururken kelime oyunlar\u0131 oynay\u0131n<\/li>\n<li id=\"7c1d\" class=\"le lf gw jv b jw ln ka lo jj lp jm lq jp lr kn lj lk ll lm bi\" data-selectable-paragraph=\"\">Alan ad\u0131n\u0131z\u0131n .com oldu\u011fundan emin olun<\/li>\n<li id=\"9e3b\" class=\"le lf gw jv b jw ln ka lo jj lp jm lq jp lr kn lj lk ll lm bi\" data-selectable-paragraph=\"\">\u0130nsanlar\u0131 Yandex Bar\u2019da hedef anahtar kelimelerinizi aramaya te\u015fvik edin<\/li>\n<li id=\"fc50\" class=\"le lf gw jv b jw ln ka lo jj lp jm lq jp lr kn lj lk ll lm bi\" data-selectable-paragraph=\"\">T\u0131klama almaya devam edin<\/li>\n<\/ul>\n<p id=\"dd36\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\"><strong class=\"jv gx\">Pek \u00c7ok Beklenmedik \u0130lk S\u0131ralama Fakt\u00f6r\u00fc Var<\/strong><br \/>\n\u0130lk a\u011f\u0131rl\u0131kl\u0131 s\u0131ralama fakt\u00f6rlerinde daha ilgin\u00e7 olan ise beklenmedik olanlar. A\u015fa\u011f\u0131da g\u00f6ze \u00e7arpan on yedi fakt\u00f6r\u00fcn bir listesi bulunmaktad\u0131r.<\/p>\n<p id=\"2f4a\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\"><strong class=\"jv gx\">FI_PAGE_RANK: +0.1828678331<\/strong>\u00a0\u2014 PageRank, Yandex\u2019in en y\u00fcksek a\u011f\u0131rl\u0131kl\u0131 17. fakt\u00f6r\u00fcd\u00fcr. Daha \u00f6nce backlink\u2019leri s\u0131ralama sistemlerinden tamamen \u00e7\u0131karm\u0131\u015flard\u0131, bu nedenle listede bu kadar d\u00fc\u015f\u00fck olmas\u0131 \u00e7ok da \u015fa\u015f\u0131rt\u0131c\u0131 de\u011fil.<br \/>\n<strong class=\"jv gx\">FI_SPAM_KARMA: +0.00842682963<\/strong>\u00a0\u2014 SPAM karmas\u0131 ad\u0131n\u0131 \u201cantispammer \u201clardan al\u0131r ve sunucunun spam olma olas\u0131l\u0131\u011f\u0131d\u0131r; Whois bilgilerine dayan\u0131r<br \/>\n<strong class=\"jv gx\">FI_SUBQUERY_THEME_MATCH_A: +0.1786465163<\/strong>\u00a0\u2014 Sorgu ve belgenin tematik olarak ne kadar yak\u0131n e\u015fle\u015fti\u011fi. Bu, 19. en y\u00fcksek a\u011f\u0131rl\u0131kl\u0131 fakt\u00f6rd\u00fcr.<br \/>\n<strong class=\"jv gx\">FI_REG_HOST_RANK: +0.1567124399<\/strong>\u00a0\u2014 Yandex\u2019in bir ana bilgisayar (veya alan ad\u0131) s\u0131ralama fakt\u00f6r\u00fc var.<br \/>\n<strong class=\"jv gx\">FI_URL_LINK_PERCENT: +0,08940421124\u00a0<\/strong>\u2014 Ba\u011flant\u0131 metni (metin yerine) URL olan ba\u011flant\u0131lar\u0131n toplam ba\u011flant\u0131 say\u0131s\u0131na oran\u0131.<br \/>\n<strong class=\"jv gx\">FI_PAGE_RANK_UKR: +0.08712279101\u00a0<\/strong>\u2014 Belirli bir Ukranya PageRank\u2019i vard\u0131r<br \/>\n<strong class=\"jv gx\">FI_IS_NOT_RU: +0.08128946612<\/strong>\u00a0\u2014 Alan ad\u0131n\u0131n .RU olmamas\u0131 olumlu bir \u015feydir. G\u00f6r\u00fcn\u00fc\u015fe g\u00f6re, Rus arama motoru Rus sitelerine g\u00fcvenmiyor \ud83d\ude42<br \/>\n<strong class=\"jv gx\">FI_YABAR_HOST_AVG_TIME2: +0.07417219313<\/strong>\u00a0\u2014 Bu, YandexBar taraf\u0131ndan bildirilen ortalama bekleme s\u00fcresidir<br \/>\n<strong class=\"jv gx\">FI_LERF_LR_LOG_RELEV: +0.06059448504<\/strong>\u00a0\u2014 Bu, her bir ba\u011flant\u0131n\u0131n kalitesine dayal\u0131 ba\u011flant\u0131 alaka d\u00fczeyidir<br \/>\n<strong class=\"jv gx\">FI_NUM_SLASHES: +0.05057609417\u00a0<\/strong>\u2014 URL\u2019deki e\u011fik \u00e7izgi say\u0131s\u0131 bir s\u0131ralama fakt\u00f6r\u00fcd\u00fcr.<br \/>\n<strong class=\"jv gx\">FI_ADV_PRONOUNS_PORTION: -0.001250755075\u00a0<\/strong>\u2014 Sayfadaki zamir isimlerinin oran\u0131.<br \/>\n<strong class=\"jv gx\">FI_TEXT_HEAD_SYN: -0.01291908335\u00a0<\/strong>\u2014 E\u015f anlaml\u0131 kelimeler dikkate al\u0131narak ba\u015fl\u0131kta [sorgu] kelimelerinin varl\u0131\u011f\u0131.<br \/>\n<strong class=\"jv gx\">FI_PERCENT_FREQ_WORDS: -0.02021022114<\/strong>\u00a0\u2014 Dilin en s\u0131k kullan\u0131lan 200 kelimesi olan kelime say\u0131s\u0131n\u0131n metnin t\u00fcm kelime say\u0131s\u0131na oran\u0131.<br \/>\n<strong class=\"jv gx\">FI_YANDEX_ADV: -0.09426121965\u00a0<\/strong>\u2014 Reklamlara y\u00f6nelik ho\u015fnutsuzlukla daha spesifik hale gelen Yandex, Yandex reklamlar\u0131 i\u00e7eren sayfalar\u0131 cezaland\u0131r\u0131r.<br \/>\n<strong class=\"jv gx\">FI_AURA_DOC_LOG_SHARED: -0.09768630485\u00a0<\/strong>\u2014 Belgedeki benzersiz olmayan metin alanlar\u0131 say\u0131s\u0131n\u0131n logaritmas\u0131.<br \/>\n<strong class=\"jv gx\">FI_AURA_DOC_LOG_AUTHOR: -0.09727752961<\/strong>\u00a0\u2014 Belgenin bu sahibinin yazar olarak tan\u0131nd\u0131\u011f\u0131 metin alanlar\u0131 say\u0131s\u0131n\u0131n logaritmas\u0131.<br \/>\n<strong class=\"jv gx\">FI_CLASSIF_IS_SHOP: -0.1339319854<\/strong>\u00a0\u2014 G\u00f6r\u00fcn\u00fc\u015fe g\u00f6re, sayfan\u0131z bir ma\u011faza ise Yandex size daha az ilgi g\u00f6sterecek.<\/p>\n<p id=\"d872\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\">Bu tuhaf s\u0131ralama fakt\u00f6rlerini ve Yandex kod taban\u0131ndaki mevcut fakt\u00f6rleri inceledi\u011fimizde, s\u0131ralama fakt\u00f6r\u00fc olabilecek pek \u00e7ok \u015fey oldu\u011funu g\u00f6r\u00fcyoruz.<\/p>\n<p id=\"cfdc\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\">Mike King, Google\u2019\u0131n bildirdi\u011fi \u201c200 sinyalin\u201d asl\u0131nda 200 sinyal s\u0131n\u0131f\u0131 oldu\u011fundan ve her bir sinyalin di\u011fer bir\u00e7ok bile\u015fenden olu\u015fan bir bile\u015fim oldu\u011fundan \u015f\u00fcpheleniyor. King\u2019e g\u00f6re, Google Analytics\u2019in bir\u00e7ok metrikle ili\u015fkili boyutlara sahip olmas\u0131 gibi, Google Arama da muhtemelen bir\u00e7ok \u00f6zellikten olu\u015fan s\u0131ralama sinyalleri s\u0131n\u0131flar\u0131na sahiptir.<\/p>\n<p data-selectable-paragraph=\"\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-11017 lazyload\" data-src=\"https:\/\/www.stradiji.com\/wp-content\/uploads\/2023\/02\/1_THxXyoOOGe1CzgIgskOmQA.webp\" alt=\"\" width=\"601\" height=\"828\" data-srcset=\"https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2023\/02\/1_THxXyoOOGe1CzgIgskOmQA.webp 601w, https:\/\/stradiji.wpenginepowered.com\/wp-content\/uploads\/2023\/02\/1_THxXyoOOGe1CzgIgskOmQA-218x300.webp 218w\" data-sizes=\"(max-width: 601px) 100vw, 601px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 601px; --smush-placeholder-aspect-ratio: 601\/828;\" \/><\/p>\n<p id=\"5f64\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\"><strong class=\"jv gx\">Yandex Google, Bing, <a href=\"https:\/\/www.stradiji.com\/tr\/youtube-seo-rehberi-ve-kanal-optimizasyonu\/\">YouTube<\/a> ve TikTok\u2019u Kaz\u0131yor!<\/strong><\/p>\n<p id=\"7070\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\">Kod taban\u0131, Yandex\u2019in di\u011fer web siteleri ve ilgili hizmetleri i\u00e7in bir\u00e7ok ayr\u0131\u015ft\u0131r\u0131c\u0131ya sahip oldu\u011funu da ortaya koyuyor. Ayr\u0131ca, Yandex\u2019in kendi servislerinin yan\u0131 s\u0131ra \u00e7e\u015fitli servisler i\u00e7in de ayr\u0131\u015ft\u0131r\u0131c\u0131lar\u0131 var.<\/p>\n<p id=\"a7bb\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\"><strong class=\"jv gx\">Yandex S\u0131z\u0131nt\u0131s\u0131ndan Google Hakk\u0131nda Bildiklerimize Ne Katabiliriz?<\/strong><\/p>\n<p id=\"154f\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\">Do\u011fal olarak herkesin akl\u0131ndaki soru hala bu. Yandex ve Google aras\u0131nda kesinlikle pek \u00e7ok benzerlik olsa da, do\u011frusu bu soruyu ancak Arama \u00fczerinde \u00e7al\u0131\u015fan bir Google Yaz\u0131l\u0131m M\u00fchendisi kesin olarak yan\u0131tlayabilir.<\/p>\n<p id=\"6a6b\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\">Yine de bu yanl\u0131\u015f bir soru.<\/p>\n<p id=\"7cd5\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\">Ger\u00e7ekten de bu kod, modern arama hakk\u0131ndaki d\u00fc\u015f\u00fcncelerimizi geni\u015fletmemize yard\u0131mc\u0131 olmal\u0131. Arama konusundaki kolektif anlay\u0131\u015f\u0131n b\u00fcy\u00fck bir k\u0131sm\u0131, SEO toplulu\u011funun 2000&#8217;li y\u0131llar\u0131n ba\u015f\u0131nda testler yoluyla ve araman\u0131n \u00e7ok daha az opak oldu\u011fu zamanlarda arama m\u00fchendislerinin a\u011fz\u0131ndan \u00f6\u011frendiklerinden olu\u015fuyor. Ne yaz\u0131k ki bu, yeniliklerin h\u0131zl\u0131 temposuna ayak uyduramad\u0131.<\/p>\n<p id=\"c9c6\" class=\"pw-post-body-paragraph jt ju gw jv b jw ko jy jz ka kp kc kd jj kq kf kg jm kr ki kj jp ks kl km kn gp bi\" data-selectable-paragraph=\"\">Yandex s\u0131z\u0131nt\u0131s\u0131n\u0131n bir\u00e7ok \u00f6zelli\u011fi ve s\u0131ralama fakt\u00f6rlerinden elde edilen bilgiler, Google\u2019da s\u0131ralama i\u00e7in test edilmesi ve dikkate al\u0131nmas\u0131 gereken daha fazla hipotez ortaya koymal\u0131d\u0131r. Ayr\u0131ca SEO tarama, ba\u011flant\u0131 analizi ve s\u0131ralama ara\u00e7lar\u0131 taraf\u0131ndan ayr\u0131\u015ft\u0131r\u0131labilecek ve \u00f6l\u00e7\u00fclebilecek daha fazla \u015fey sunmal\u0131d\u0131rlar.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yandex bir Google de\u011fil, ancak SEO uzmanlar\u0131n\u0131n bu kodlar\u0131 inceleyerek modern bir arama motorunun nas\u0131l olu\u015fturuldu\u011fu hakk\u0131nda \u00f6\u011frenebilecekleri \u00e7ok \u015fey var.<\/p>\n","protected":false},"author":1,"featured_media":11015,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"video","meta":{"footnotes":""},"categories":[5],"tags":[1269],"class_list":["post-11014","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-arama-motoru-optimizasyonu","tag-video","post_format-post-format-video"],"_links":{"self":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts\/11014","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/comments?post=11014"}],"version-history":[{"count":0,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts\/11014\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/media\/11015"}],"wp:attachment":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/media?parent=11014"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/categories?post=11014"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/tags?post=11014"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}