{"id":10786,"date":"2022-11-28T09:52:37","date_gmt":"2022-11-28T06:52:37","guid":{"rendered":"https:\/\/www.stradiji.com\/?p=10786"},"modified":"2023-02-07T18:25:39","modified_gmt":"2023-02-07T15:25:39","slug":"alan-adi-bir-google-siralama-faktoru-mudur","status":"publish","type":"post","link":"https:\/\/www.stradiji.com\/tr\/alan-adi-bir-google-siralama-faktoru-mudur\/","title":{"rendered":"Alan Ad\u0131 Bir Google S\u0131ralama Fakt\u00f6r\u00fc M\u00fcd\u00fcr?"},"content":{"rendered":"<p id=\"b0f8\" class=\"pw-post-body-paragraph lg lh ik li b lj lk ll lm ln lo lp lq kw lr ls lt kz lu lv lw lc lx ly lz ma id gl\" data-selectable-paragraph=\"\">Eskiden tam e\u015fle\u015fen bir alan ad\u0131na sahip olmak SEO \u00e7al\u0131\u015fmalar\u0131nda b\u00fcy\u00fck bir avantaj sa\u011flard\u0131.<\/p>\n<p id=\"e9c1\" class=\"pw-post-body-paragraph lg lh ik li b lj mb ll lm ln mc lp lq kw md ls lt kz me lv lw lc mf ly lz ma id gl\" data-selectable-paragraph=\"\">\u00d6rne\u011fin 2010 y\u0131l\u0131nda CarInsurance.com 49,7 milyon dolara sat\u0131ld\u0131. Halen t\u00fcm zamanlar\u0131n en pahal\u0131 alan ad\u0131 sat\u0131n al\u0131m\u0131 olabilir. T\u00fcrkiye\u2019de bu t\u00fcr domain sat\u0131n al\u0131mlar\u0131n\u0131n \u00f6rnekleri bolca mevcuttur.<\/p>\n<p id=\"d89c\" class=\"pw-post-body-paragraph lg lh ik li b lj mb ll lm ln mc lp lq kw md ls lt kz me lv lw lc mf ly lz ma id gl\" data-selectable-paragraph=\"\">SEO sekt\u00f6r\u00fcndeki insanlar\u0131n EMD\u2019leri (Exact Match Domain \u2014 Tam e\u015fle\u015fen alan ad\u0131) savunmas\u0131 yayg\u0131nd\u0131. Bu konudaki iddialar genellikle an\u0131nda g\u00fcvenilirlik sa\u011flad\u0131klar\u0131 ve rekabet avantaj\u0131 yaratt\u0131klar\u0131 y\u00f6n\u00fcndedir. Bir arama kelimesi ile e\u015fle\u015ftiklerinden dolay\u0131, domain ad\u0131na verilen backlink\u2019lerin arama kelimesi \u00fczerinden verilmesi de t\u00fcm bunlar\u0131n \u00fczerinde tuz biber olarak d\u00fc\u015f\u00fcn\u00fcl\u00fcr.<\/p>\n<p id=\"36f4\" class=\"pw-post-body-paragraph lg lh ik li b lj mb ll lm ln mc lp lq kw md ls lt kz me lv lw lc mf ly lz ma id gl\" data-selectable-paragraph=\"\">Filmin sonunda Google, bu t\u00fcr sitelerin anahtar s\u00f6zc\u00fcklerle doldurulmu\u015f URL\u2019lerini fark etti ve algoritmas\u0131n\u0131 g\u00fcncelleyerek bu URL\u2019lerin etkisini azaltt\u0131. Ancak bu, web sitenizin alan ad\u0131n\u0131n SEO\u2019yu hi\u00e7 etkilemedi\u011fi anlam\u0131na gelmiyor.<\/p>\n<p style=\"text-align: center;\"><iframe title=\"YouTube video player\" data-src=\"https:\/\/www.youtube.com\/embed\/JlXJpJYD6Sk\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" src=\"about:blank\" data-load-mode=\"0\"><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start lazyload\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start lazyload\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start lazyload\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start lazyload\">\ufeff<\/span><\/iframe><\/p>\n<p id=\"db52\" class=\"pw-post-body-paragraph lg lh ik li b lj mb ll lm ln mc lp lq kw md ls lt kz me lv lw lc mf ly lz ma id gl\" data-selectable-paragraph=\"\"><strong class=\"li il\">Alan Ad\u0131n\u0131z Bir S\u0131ralama Fakt\u00f6r\u00fc De\u011fildir, Ancak Yine de \u00d6nemlidir<\/strong><\/p>\n<p id=\"8ae1\" class=\"pw-post-body-paragraph lg lh ik li b lj mb ll lm ln mc lp lq kw md ls lt kz me lv lw lc mf ly lz ma id gl\" data-selectable-paragraph=\"\">Alan ad\u0131 se\u00e7iminiz, kullan\u0131c\u0131 deneyiminizin ve genel marka imaj\u0131n\u0131z\u0131n \u00f6nemli bir g\u00f6stergesi olabilir. Alan ad\u0131n\u0131z genellikle i\u015fletmenizin en tan\u0131nabilir y\u00f6n\u00fc olmal\u0131d\u0131r. Bazen bu, i\u015fletmenizin ad\u0131 de\u011fil, belirli bir marka veya ticari marka ad\u0131d\u0131r.<\/p>\n<p id=\"b3ca\" class=\"pw-post-body-paragraph lg lh ik li b lj mb ll lm ln mc lp lq kw md ls lt kz me lv lw lc mf ly lz ma id gl\" data-selectable-paragraph=\"\">Farkl\u0131 m\u00fclkler i\u00e7in alt alan adlar\u0131n\u0131 veya hatta ayr\u0131 alan adlar\u0131n\u0131 d\u00fc\u015f\u00fcnebilirsiniz. Bayilerin ta\u015f\u0131d\u0131\u011f\u0131 \u00fcr\u00fcnleri sat\u0131yorsan\u0131z bu, m\u00fc\u015fterilerinizin sizi daha kolay bulmas\u0131na da yard\u0131mc\u0131 olabilir.<\/p>\n<p id=\"2123\" class=\"pw-post-body-paragraph lg lh ik li b lj mb ll lm ln mc lp lq kw md ls lt kz me lv lw lc mf ly lz ma id gl\" data-selectable-paragraph=\"\">Alan ad\u0131n\u0131zda anahtar kelimeler kullanmak arama s\u0131ralamas\u0131 a\u00e7\u0131s\u0131ndan yard\u0131mc\u0131 olmaz; do\u011fru yap\u0131lmazsa SEO\u2019nuza zarar bile verebilir.<\/p>\n<p id=\"0ba9\" class=\"pw-post-body-paragraph lg lh ik li b lj mb ll lm ln mc lp lq kw md ls lt kz me lv lw lc mf ly lz ma id gl\" data-selectable-paragraph=\"\">Ancak, markan\u0131z a\u011f\u0131rl\u0131kl\u0131 olarak belirli bir hizmet veya \u00fcr\u00fcne odaklan\u0131yorsa, alan ad\u0131na bir <a href=\"https:\/\/www.stradiji.com\/tr\/seo-sozlugu\/anahtar-kelime-nedir\/\">anahtar kelime<\/a> eklemek, kullan\u0131c\u0131lar\u0131n bir bak\u0131\u015fta ne hakk\u0131nda oldu\u011funuzu anlamalar\u0131na yard\u0131mc\u0131 olabilir. Dikkatlice yerle\u015ftirilmi\u015f bir anahtar kelime, d\u00f6n\u00fc\u015f\u00fcm sa\u011flamas\u0131 muhtemel kitleleri \u00e7ekmenize de yard\u0131mc\u0131 olabilir.<\/p>\n<p id=\"3181\" class=\"pw-post-body-paragraph lg lh ik li b lj mb ll lm ln mc lp lq kw md ls lt kz me lv lw lc mf ly lz ma id gl\" data-selectable-paragraph=\"\">Son derece alakal\u0131 veya markan\u0131z\u0131n bir par\u00e7as\u0131ysa anahtar kelime kullanmaktan korkmay\u0131n.<\/p>\n<p id=\"cbd1\" class=\"pw-post-body-paragraph lg lh ik li b lj mb ll lm ln mc lp lq kw md ls lt kz me lv lw lc mf ly lz ma id gl\" data-selectable-paragraph=\"\">\u00d6zetlemek gerekirse, alan ad\u0131n\u0131z Google s\u0131ralaman\u0131z\u0131 do\u011frudan etkilemez ancak deneyimli web pazarlamac\u0131lar\u0131na markalar\u0131n\u0131n de\u011ferlerini yans\u0131tma ve daha olumlu kullan\u0131c\u0131 deneyimleri yaratma f\u0131rsatlar\u0131 sunar.<\/p>\n<p data-selectable-paragraph=\"\">Haftan\u0131n en \u00f6nemli SEO geli\u015fmelerini de\u011ferlendirdi\u011fim,\u00a0<a href=\"https:\/\/merterkal.com\/alan-ad%C4%B1-bir-google-s%C4%B1ralama-fakt%C3%B6r%C3%BC-m%C3%BCd%C3%BCr-dijital-pazarlama-notlar%C4%B1-46b591d885d2\" target=\"_blank\" rel=\"noopener\">Dijital Pazarlama Notlar\u0131 b\u00fcltenime abone olmak i\u00e7in t\u0131klay\u0131n<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tam e\u015fle\u015fen bir alan ad\u0131na sahip olmak eskiden \u00e7ok \u00f6nemliydi. Peki g\u00fcn\u00fcm\u00fczde alan ad\u0131 arama s\u0131ralamalar\u0131nda \u00f6nemli bir rol oynuyor olabilir mi?<\/p>\n","protected":false},"author":1,"featured_media":10787,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"video","meta":{"footnotes":""},"categories":[5],"tags":[1269],"class_list":["post-10786","post","type-post","status-publish","format-video","has-post-thumbnail","hentry","category-arama-motoru-optimizasyonu","tag-video","post_format-post-format-video"],"_links":{"self":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts\/10786","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/comments?post=10786"}],"version-history":[{"count":0,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/posts\/10786\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/media\/10787"}],"wp:attachment":[{"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/media?parent=10786"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/categories?post=10786"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.stradiji.com\/tr\/wp-json\/wp\/v2\/tags?post=10786"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}